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Jlurking

Active member
Is it just me or can anyone else not for the life of them get to the end of one of Grace’s long rambling Instagram captions?

why does everything have to be labelled as something “culture”?
I actually address this in my book! Chapter 6 delves into the complexities and nuances of culture-culture and how we as a society are compelled to hyperlabel everything we come across in order to appear more authentically genuinely hyperaware of our own societal expectations.
 
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fwooper

VIP Member
I'd love to hear what her claim that she was "struggling for money" in November 2016 meant for her. Because judging from her Instagram during that period, she went on a uni skiing holiday at the start of December. Very relatable; the first thing I do when I'm skint is head over to Val Thorens.

I'm starting to think that 'struggling for money' meant she had to buy avocados from Tesco instead of Waitrose. The heart bleeds.
 
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halloumiwraplife

Active member
- Keeps complaining about her stitches opening. Keeps doing strenuous workouts while wearing compressive TALA clothing.
Ironic that she's only worried about stitches coming undone when its on her body, not when its the biggest complaint of her clothing brand x
 
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atrendingtopic

Well-known member
it’s obvious that her book is not just for “young people” - it’s for (leaning upper, certainly not lower) middle class young people. Talking as if people work 24/7 and take jobs as Deliveroo/Uber drivers because they want to hustle...it’s because lots of young people have to if they want to afford to live, let alone have a basically acceptable quality of life. It’s also because it’s getting increasingly hard for us to get good jobs.

I really need to read the page she didn’t post, but with the “influencing/instagramming is hyper-fulfilling” thing, it feels like she’s trying to present the issue as actually being about Gen Z being innovative and finding cool new Instagram jobs, rather than exploitation in the structure of “conventional” jobs

“Instagramming” isn’t a reliable route out of conventional work as there is a huge glass ceiling for a lot of people. You need to have free time and financial security to start in influencing, which Grace seems to forget that a lot of people don’t have, even though she says that everyone is working 24/7. You need to be picked up by a bigger organisation usually, like Gleam or Love Island or Gymshark. You also need to be conventionally attractive and young, especially as a woman. It’s not an accessible escape from exploitative work structures and shouldn’t be presented as a viable alternative to them
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Skimmed the article and went straight to the comments - highlights include:

"So all you need to make it is hard graft, a nice bottom and a loaded family?"

"No mention of the massive trust fund"

"Looks more like soft porn"

"A real riches to riches story - it brought a tear to my eye to see how someone from a wealthy family with lots of inherited wealth made it against the odds" (my personal fave)
 
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fwooper

VIP Member
The return of our favourite size 5 font instagram story lectures 🥰
  • Charity shops are shut but you can still donate to them. I used the BHF freepost donation service to donate stuff a few weeks ago. Also, she has been selling her clothes on depop for years, well before the pandemic, so clearly she was never donating to charity shops so I don't know why she thinks this is a slam-dunk.
  • If you have accumulated that many clothes that you have to employ your own sister to shift it all, you can get lost with lecturing everyone about reducing their fashion consumption.
  • "budget kween" :sick: I'm sorry, but does anyone else find it absolutely repulsive for a millionaire who has never in her life experienced financial hardship to keep using this stupid phrase? She wouldn't last two weeks on a minimum wage job in London. She's never, ever been in a situation where she has had to properly budget to get by in life. Just because you get all your food for free because you're an influencer doesn't make you a budgeting kween... just means you're privileged.
 

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Deeznutslol

VIP Member
Thinking Grace beverley’s book is a load of old shite:
Rightwing boomers 🤝 tattle users

Nah as cringe, wrong and horrible as these opinions are, I’m glad they’re roasting her Times article.
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Excellent take
 
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aemee321

Chatty Member
Just saw her story telling people to adopt and rehome dogs..... sitting next to her is her designer pedigree pup that was clearly bought 🥴
That she hasn't neutered either... whenever an adult male dog isn't neutered yet it usually means they at some point want to be used to breed (to me anyway). Especially if he keeps chronically humping everything

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is she actually taking the piss with how small that ad is, does anyone know how to report this
 
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halloumiwraplife

Active member
The picture is really blurry maybe if you take a bunch of close up shots and post multiple pics it can be readable. Half of it has already been read because she posted it on insta but I wanna see the other part (the wanting to be a lawyer thing, cause she said that the Daily Mail did an incorrect article about her dropping her law career to be an influencer and she was saying that she has a music degree and wasn’t interested in being a lawyer anyway blah blah this is all fake news and now she’s saying she did want to be a lawyer- so which is it?)
Here are some of my fave sections:

'Beverley has achieved this in a uniquely 21st-century way — through being an influencer with a combined 1.5 million followers on her @GraceBeverley (formerly GraceFitUK) social media accounts, a career that initially involved posting scores of pictures of herself in teensy bikinis and low-cut dresses on Instagram' - why does this feel lowkey shady lmao

'“When you think of someone who’s fulfilling their purpose I don’t think of a job like being a doctor or a humanitarian worker any more, even though those careers are exceptionally worthy,” Beverley says. “I think of an Instagrammer, someone who can work from anywhere, doing something that’s hyper-lucrative and hyper-fulfilling. That is seen as the ultimate goal and if you’re not doing that, you’re doing it all wrong.”' - is being an instagrammer really the ultimate goal for us?? I couldn't imagine anything worse

'As a child, Beverley’s ambition was to be a lawyer or politician. She started her Instagram account when she was a self-conscious sixth former at the prestigious St Paul’s Girls’ School (social media buzzes endlessly with snipes at her “privilege”, something she fully acknowledges), originally as an attempt to track her attempts to get fit for summer.' - this has already been mentioned by OxfordBoy we love the quotes around privilege x

'What did Beverley’s father, who runs a business consultancy, and mother, a senior curator at the Victoria and Albert Museum, make of the career choice of their daughter, former head chorister at Salisbury Cathedral?' - I can't even begin to unpack the level of upper-classness of this sentence 😂

'While vlogging, Beverley spotted gaps in the market for her businesses. She launched B_ND (which later incorporated into Shreddy) in her second year, while Tala was unveiled to the world the same month she was taking her finals. “I was in the library until 3am, then up at 6am to talk to factories, it was crazy and unsustainable, but also one of the most validating times of my life,” she says.' - I feel like she still massively glorifies hustle culture in her mind which is why i find her book so hypocritical

'She advises “planning and implementing in” breaks into schedules, but admits our interconnected world makes it hard ever to truly relax. “I might sit and scroll through my phone for an hour, but I’d never do that without having Netflix on and afterwards I feel fried. You can’t ever get away.”' - feeling drained after watching netflix and scrolling through social media, poor grez what a hard life

'Does she recognise her contribution towards making grafting good? “I’ve definitely played a part in that,” says Beverley, who on a “normal day” works from about 8am to 6pm with a lunch break where she usually watches a TED talk.' - this is actually a pretty normal work day no? Why is she always so exhausted??

'“I know I work incredibly hard, but I always feel I need to be seen to be working even harder because that’s the culture we glorify,” she says.' - *she glorifies
 
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fwooper

VIP Member
Here we go, our favourite web of lies again - she did a radio appearance the other day which she hasn't mentioned for some reason. I've suffered through most of it, skipping some particularly waffly sections. This is how the radio presenter introduced her: “There was a moment when Grace faced university fees bills of thousands of pounds - her business mind kicked in, she created a workout e-book, sold it online to her followers, and ended up surprisingly to her to make enough to pay her fees”. It's actually just depressing at this point that she has successfully managed to spin this fake poverty story to make her success seem more impressive.

19:55 is where she tells the story, and as usual, she tells it a bit differently. Also, warning, for some reason in this part she talking about a mile a minute and almost sounds manic. I was getting stressed listening to it myself.
  • Says that in November “I was really struggling with money at university”...“Oxford is an incredibly expensive city”…“You have to pay the whole rent at the beginning of every term”… yet curiously, she was still rich enough to not bother taking out the maintenance loan which would've allowed her to pay that rent.
  • Her e-books she made on Black Friday made £2000, an amount which was “like nothing she’d seen before”. Bullshit.
  • Then goes into her favourite story about the tuition fees and its ever-changing details. In this version, she says she was suspended. Sometimes she likes to say she was almost suspended. Who knows.
  • Turns out the reason her tuition loan didn't come through is because she had registered to SFE using her old IBM e-mail. This is makes the story even more ridiculous; in the past she acted like it was the Big Bad Student Finance who were leaving her in the lurch, when it was her own administrative fuck up.
  • Says her college extended the deadline til January so that she could sort out the issue with SFE. Claims she was thinking “what if it doesn’t come through”, and that panic was what pushed her to make the guides. Again, another change to the story - in the past she was claimed she was pushed to make the guides because she had no alternative and the tuition loan wasn't happening, whereas now it's because she was overthinking/panicking.
  • Says she went into college in January ready to pay the fees herself, but says the tuition loan came through on the same day... I mean, wouldn't she have been in contact with SFE and know the loan was gonna come through anyway?
 
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For me, it's not just the privilege that she needs to acknowledge. What annoys me possibly even more is her failure to acknowledge her huge social media following and influencer status as being the main reason for her companies' success. She acts like she became a successful CEO off of her own merits and from having the ideas for these amazing groundbreaking 'disruptive' brands, but the reality is that if someone already has a million instagram followers, that is literally a ready made audience of fans who will buy your product as soon as you mention that you're launching something, regardless of whether it's even any good. For me, a truly 'self made' CEO is someone who had to launch their businesses starting from zero customers, literally going round pitching their product, trying to generate a social media following over time, and would have had to rely on having an actually good unique product to gradually generate interest over time. I feel like in this respect she's had a real short cut. And so when she's invited to speak at events or do interviews with the angle being that she's a 'CEO' and given a platform to hand out advice to other wannabe entrepreneurs I just find it so misleading and fake, because to me she isn't a real 'self made CEO', she's an influencer who launched a couple of brands.
 
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