Hello newbies, lurkers, regulars, and everyone visiting the thread. Welcome to thread 13's
RECAP. If I've missed anything out, please add it in as a comment. Click through the hyperlinks to see receipts diligently collated by those who visit the thread - thankful for you all!
First things first:
1. The recaps are usually long because Erim is addicted to social media. She also does so much stupid and problematic tit. We’re also all very diligent, have receipts and have a number of super sleuths who call her out and debunk her lies.
If it’s too long, please click on the Wiki (pink button at the top) and read the 3-part entry which tells you everything you need to know about Erim
, or simply read the recap on page one of every single thread. There isn't one for thread 11 as I was abroad, but
here is the thread 12 special which has a section on FAQs to tell you everything you need to know about Erim Kaur, the lies and tall tales she tells for clout, and sympathy.
2. If you've used her products, experienced adverse reactions and live in the UK, please submit a complaint against her to Trading Standards via Citizens Advice Consumer Service:
file complaint here (there's no time limit). We know many people’s honest reviews of her products get deleted on Trust Pilot, so they come here to share their experiences. If you don’t report her, she will continue to sell these products and endanger more people’s health.
3. Erim has a nasty habit of not declaring adverts, affiliate links etc. like most of these unscrupulous influencers. If you live in the UK and see an undeclared advert from Erim, please report it to the ASA
here. They take complaints seriously. Here's their
current page of complaints about Erim Kaur.
4. Erim reads every single post, every single thread and responds to us on passive aggressive IG Stories.
We even give her content ideas! None of us troll or target her on her social media channels, as she claims. She comes onto Tattle herself; something we do not control or advocate. No one contacts her or messages her Instagram. She calls us trolls and
tries to hide the threads from appearing on Google searches, because she cannot control the narrative here.
Erim Kaur's Latest Crazy Stunts:
1. Erim unleashed her true colours as a sociopathic narc by sabotaging Parv's Primark event:
This was - by far - the nastiest, most vindictive and spiteful thing Erim has done to a competitor/
anyone who is of South Asian descent and selling hair oils/products.
- Erim used ChatGPT to send a threatening email to Parv's talent management, Primark, Parv's mother's workplace to get her fired, despite Erim using her own mother's death as a Marketing tactic to sell her own untested hair products
- We have strong evidence to believe that Erim set up a fake TrustPilot page for Parv's oil business, and left fake reviews under fake names, including one that exposed Parv's mother's place of work on the Internet. Parv is aware of Erim hiding behind fake profiles to attack her and her brand, and how Erim's lapdog of an assistant enables this toxic behaviour. Look at the language in these screenshots and you will see for yourself that it is Erim from the use of words, language, sentence structure etc.
- Parv confirmed that she did not set up that TrustPilot account
- Parv was unable to host the event with Primark as a result of Erim's lies. She held her own event, and has since continued to soar - we all wish her the very best of luck
- In the aftermath of Parv's event being cancelled, her going onto Serena Worldwide's podcast to clear the air, and more people seeing through the facade Erim has cultivated for all these years, Erim went offline for a little bit, limited her comments and acted like nothing had happened/she did nothing like a true narc. She then posted this acting like she didn't know what happened. PS. She's really 28; not 27 years old
- Erim was meant to go on Serena's podcast but cancelled in favour of a last minute trip to....Dubai!
2. She moved her business HQ to Dubai and has claimed residency there to evade scrutiny over her business's real turnover, profit, potentially tax, and product regulations:
Super sleuth and eagle eyed
@brumsam very kindly pointed this out to us:
3. She made her assistant do a voiceover in Panjabi on a Reel while she was in Dubai
She took it as another chance to bash Panjabis in what was an extremely cringey video. Watch it
here - but prepare yourself for intense second-hand embarrassment.
Her Antics and Lies:
She tells people who leave reviews with a low star rating to delete what they've written and contact ByErim to privately discuss a solution. It's totally unethical and unscrupulous, as seen in this
screenshot, and
these ones. She also makes fake positive reviews about her untested products, as seen
here and
here.
Twitter still hates her: see
here. And
her TrustPilot reviews are still abysmal.
She’s still claiming
her hairbrush is halal - even after being told off for making misleading claims and trying to manipulate Muslims into buying the brush. She also claims her product can "cure" alopecia and post partum hair loss - see
here.
She claims to have a
“very strong sense of smell” akin to a bloodhound. For example she says she can smell cavities, if someone's on their period, unwashed scalps,
when someone is pregnant etc. None of these can be accurately smelled by human beings. Bear in mind, Erim is someone who has
a filthy bathroom and
sprays perfume up her dress - make it make sense!
She uses different names in paid adverts to flog her untested hair products, like Eriii and FindsbyAshhh. If you click on them they will all take you to the ByErim website.
She’s been making more trips to and from Dubai after signing with a Talent agency there, filming adverts for a hotel resort, and doing her usual bridal wear shoots. She also met with a number of big retailer brands, but failed in her business trip, by only getting digital retail space at one of the smallest outlets called
Faces
Her assistant Zainab Faizal defends Egrim to the very bitter end. Why? Is it Stockholm syndrome? Is Zainab reaching for fame via Erim and her following of bots? We honestly have no idea. They have an odd dynamic. Zainab: blink thrice if you need to be rescued.
She claims to be the owner of a 7-figure business (but sometimes she says 6-figure), but drives a £30K car on lease.
Egrim still gaslights, uses, disregards (unless it benefits her) and openly lies to her people and community.
She’s a narcissist and compulsive liar who gets her feet out for the thirsty babas, has
a distressed scalp, is
balding, weak, limp and lifeless hair that is slicked down with grease and stuck to her head - making her look like a peanut, Slender Man or Momo.
She copies Kim Mann and Parv’s personality;
despite throwing shade at Kim, ruining Parv’s event with Primark and openly bullying her over the course of 10-weeks on social media.
She’s a complete pick-me and jumps on the bandwagon of issues facing Sikhs. She won't publish or have her photo taken with Amritari Sikhs, and shows she uses her religion to gain followers but doesn't want to be seen online with anyone who has a full beard and dumala style turban.
She issues empty threats and tries to scare people into silence by using NDAs, bullying them on social media through burner accounts, her minion Zainab, and disappears for a couple of days with a “bad headache” when people call her out on her bullying.
She posted a Reel of her frolicking in the sea with a sob story of how a group of girls were allegedly laughing at her, which “made her confidence drop.” It was shared widely, with many people seeing it and - like us -
realised it was staged and
the whole thing backfired on her.
Egrim exposed herself as a mean girl (
see here) and inadvertently let slip that the whole thing was fake, staged for social media, as she used a Tripod - and was not filmed by a friend; as she had claimed. Worth noting: she pulled this stunt days before her next untested product launched (the scalp scrub).
For LOL: she couldn’t even pronounce “scalp scrub” properly
in this video.
On launch day of the scalp scrub Erim and her dad sold a
WHOPPING 93 - 100 bottles from a stock of 2,500 bottles. Please read
this post from thread 12 where I debunk the unsubstantiated product claims from her untested scalp scrub (I hold a PhD and work as a chemist for a beauty conglomerate creating beauty products).
She
bullies younger women online,
still pushes her mother's death for sympathy/clout, and does a baby voice to strangers online while trying to try pitch her untested products. Have a look
here.
While sharing
BTS photos of the untested scalp scrub, she flashed her vag….again...
She went to a school to give an “inspiring” talk, and
got her feet out in front of the students and teachers. She once gave a talk at another school, and later went
on a date with one of the teachers there.
She
lasered off or dodgily shaves her sideburns, but lies about it.
Take a look for yourself. She regularly claims to have been born hairless, but openly admitted having laser hair removal
here -
like everyone knew all along!
She writes comments, sends messages to herself, and
answers her own Q&A on Instagram lol.
She claims to only share 5% of her life on Instagram but constantly
overshares,
bitches,
slates other businesses/restaurants, and
complains about every single thing that happens to her.
She’s obsessed with 6ft Sikh men from Coventry and Birmingham. Remember to hide your brothers, sons, nephews, boyfriends, and cousins from the narc that is Erim Kaur.
Her hairline is forever changing thanks to microblading and her balding - see
here and
here.
She’s studying a course in Trichology, to try and give herself credibility behind the untested, dangerous products she has created. But it is not an appropriate or proper qualification, and it won’t give her products any legitimacy, Her TrustPilot reviews are too bad, too many people have experienced severe hair loss because of her untested products, she deliberately deletes and skews her online reviews, tries to hide her Google results and our threads.
She says she is a vegetarian, but eats Parmesan cheese (which has rennet from cow’s stomach lining) and sweets with animal-derived gelatine.
She lies and fabricates her life. For example. After her mother died, she claimed that there were no women in her family (but it’s been proven time and time again that her paternal grandmother was present in her life, alongside aunties and a godmother). She also says
her dad would take her to the barbershop and have her hair cut with clippers. But while at a salon in Dubai, she said it was the
“first time I’ve seen clippers anywhere near my hair.” We call bullshit and debunked another lie of hers. We all find it hard to believe a man who opened a successful restaurant in London couldn't locate a hairdressers.
We’ve called her out being a loner and someone who’s unable to build and maintain friendships.
She passive aggressively responded to us with these lol.
She’s lied about having filler, Botox, and
work done to her face. It’s fine if people want to do tweakments, but at least be honest about it. Erim also lies about being born helpless. Have a look at these photos to see Erim before and after
getting filler, Botox, microbladed her hairline, and those
horrid huge buckteeth from Dr Bal - her dentist who happens to be her best friend.
She goes to free PT sessions with a trainer called Ekam, and only does squats and deadlifts. She’s been going there for years and still looks the same. Awkward!
She posted a TikTok saying that when she started her instagram, her name was erimkaur and that she wanted to put kaur so that other kaurs recognise her. It was a lie as seen
here. Her handle was
erimstagram and her name was a jumping between of erim lally and eri lally when she was trying to be ethnically ambiguous and try to get her audience to believe she is Afghan or Persian. She's neither ethnicity.
Here’s the narc in her OILSS-Kaa-The-Snake-Mobile laughing like a psychotic rooster for no reason.
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