WallacesDog
Active member
Long time lurker. This launch has made me laugh cringe and get cross!
•Branding:
Anyone with half a mind in Branding would have red flagged the name. It's too close to words with negative connotations; vicious, vacuous? That name would not have made it off the table at the brain storming session.
•Production:
In the current climate she's dropped a bollock there mentioning of the production in China. It does not sit well alongside her €100 price point. Add to that all the current transport and import issues from there, not to mention climate change and sustainability which many brands this yoke is pretending to sit alongside, are promoting. She's said there's issues with China already (clueless to say this publicly) Its cheaply made, unreliable and problematic before its even available for purchase.
•Price point - There are already well established high quality brands at that price.
She'd have been better off utilising her shape, age and follower demographic to do a cheaper version to try compete with the Dunnes shape wear. But Wolford, Spanx, Skims etc, not a hope.
Her ego and narcissism are the same size as a Kardashaian arse, that's about the only similarity.
•Launch: without samples and no call to action for pre-order, it's simply an excuse for a lash up with budget Insta huns.
Her entire brand is being 'curvy', then she doesn't wear her own product to the launch, not only a missed opportunity but actually raises questions as to if the shape wear works at all.
It all looks so amateur. A fake, money grabbing, thicko playing at being an entrepreneur.
Embarrassed for her.
And worried for anyone that would bother their arse to buy a thing off this at best chancing her arm, at worst con artist.
You'd have to have half a brain.
I'm relieved so many folk here have the mark of her.
•Branding:
Anyone with half a mind in Branding would have red flagged the name. It's too close to words with negative connotations; vicious, vacuous? That name would not have made it off the table at the brain storming session.
•Production:
In the current climate she's dropped a bollock there mentioning of the production in China. It does not sit well alongside her €100 price point. Add to that all the current transport and import issues from there, not to mention climate change and sustainability which many brands this yoke is pretending to sit alongside, are promoting. She's said there's issues with China already (clueless to say this publicly) Its cheaply made, unreliable and problematic before its even available for purchase.
•Price point - There are already well established high quality brands at that price.
She'd have been better off utilising her shape, age and follower demographic to do a cheaper version to try compete with the Dunnes shape wear. But Wolford, Spanx, Skims etc, not a hope.
Her ego and narcissism are the same size as a Kardashaian arse, that's about the only similarity.
•Launch: without samples and no call to action for pre-order, it's simply an excuse for a lash up with budget Insta huns.
Her entire brand is being 'curvy', then she doesn't wear her own product to the launch, not only a missed opportunity but actually raises questions as to if the shape wear works at all.
It all looks so amateur. A fake, money grabbing, thicko playing at being an entrepreneur.
Embarrassed for her.
And worried for anyone that would bother their arse to buy a thing off this at best chancing her arm, at worst con artist.
You'd have to have half a brain.
I'm relieved so many folk here have the mark of her.
