“Sophie! Darling! Yep...yep...well we’ve noticed that your memwah photoshoot gained a lot of traction, and of course is fabulous, but unfortunately isn’t testing well on relatability and that make up artist is getting it in the neck. Yes I know, I know, he’s deleting, so don’t worry darling, but we need a day of good old Mrs Hinch. Nothing strenuous but a slight bathroom clean, maybe something that we know works well with the whole ‘him indoors’ schtick...what about flip flops or...pubes? Yep yep pubes! Your followers will love it, trust me. Honestly Soph it will be fine. Yes yes you can use Gretel, or whatever that new filter is called. Relates to the Hinchers. Follow it up with quote boards on how hilarious you are. Got it? Brilliant Soph, chat soon.”