I know some people don’t like Mother Pukka and find her false but at least she takes criticism on board. I actually have no problem with IGers who advertise, so long as it’s fully signposted. If you can make a living from it, great. But if you’re running it as a business, you have to accept that not everyone is going to agree with how you do things. The line has become blurred because they’re using their families to sell stuff. So on the one hand, they use their kids to attract brands, but on the other, they don’t want criticism of it because it’s their family and as such, it’s up to them how they do things. Well, sorry but you can’t have it both ways.