From the Guardian today. Might put the cat amongst the pigeons
“Facebook-owned Instagram is to crack down on social media influencers and celebrities who post without telling followers they have been paid to do so, following an investigation by the Competition and Markets Authority.
The CMA said it had investigated the issue of “hidden advertising” and was concerned that Instagram was not doing enough to tackle the problem.”
CMA investigation found Facebook-owned platform was not doing enough to tackle problem
www.theguardian.com