Omg Lindsey's video about being a 'community brand' is so cringe... "our first drop is towels. But our second drop... isn't towels."
also "we're extra thick and soft and fluffy".... has she physically BECOME the towels?Omg Lindsey's video about being a 'community brand' is so cringe... "our first drop is towels. But our second drop... isn't towels."
£300? Are they donating half of that to community projects?also "we're extra thick and soft and fluffy".... has she physically BECOME the towels?
and where were they looking that a "decent sustainable" towel was 300 quid
Watched all the stories, still don't understand what a community brand is and their insta bio is, er, not helping.....
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omg the patreon lol I forgot about that. But between going on holiday and being paid to go on holiday how is she to find the time.Brittany Bathgate's patreon failed to materialise so I highly doubt Lizzie would make it over to onlyfans
Also it took her so long to finish a sentence or 5 days to decide if a sleeve needed a 5cm or 4.5cm alterations, how is she going to produce the kind of content for Patreon.omg the patreon lol I forgot about that. But between going on holiday and being paid to go on holiday how is she to find the time.
but I'd imagine a brand community usually springs up because people love your products and form a sort of fandom around them -- eg, all the people who love Lucy & Yak. is that really something you can reverse-engineer? Is the whole thing based on the assumption that Lindsey has such a big following she can convert them into fans of whatever random products she decides to launch? at 137k fllowers and with your first product being more-expensive-than-average towels (during a cost of living crisis), that seems a risky move!!‘What is a brand community?
In the simplest terms, a brand community showcases brand loyalty at its best. People in your brand community are emotionally invested; they will buy from your company, digest your content, tell their friends and family about your company, and more.’
I think her towel will be between 50-100To be clear she didn't say her towels are 300. She said when she was looking for quality sustainable towels they were 300, so the goal is to make quality sustainable towels at a more affordable price point.