Here you go!Exactly! These slots - paid or not - are free advertising for the brand of Jack Monroe, Authentic Poverty Survivor and Expert.
Off to look up Mike Winnet
The Contrepreneur Formula — What It Is and Why It Works So Well
Controversial marketing tactics fake gurus use to scam disadvantaged people out of millions
bettermarketing.pub
While a lot of contrepreneurs are selling "get out of poverty just like I did by getting rich from buying my course", Jack Monroe is selling "get out of poverty like I did by buying my books, donating to my patreon and paying me on an ongoing basis to learn how to spend less"
It's the same scam, same bullshit back story, just a slightly different message.