All of this furore would have been avoided if she had only written a grid post explaining what she’s done since that original post AND inviting BAME contributors to write on the site or feature products from BAME creators. By not doing so, she’s now come across as tone deaf and no credible influencer or brand wants to be associated with it. A highlight on Stories that will eventually be pushed down to the bottom as more Highlights are added is not good enough. The tone of her story was just
The website feels cobbled together, what was the hurry? Why couldn’t she have waited until the New Year to gather decent content and not rehashed garble? It’s been a disaster.