To bang on about Valentine's Day being a money making event (it is, but stand by what you say if you want to rant about it and don't mark it, don't buy ANYTHING related to it, or think it, buy the tit and stay quiet - actions over words, Mario!), but then allow a business to use your name to promote themselves for Valentine's. How embarrassing! How utterly desperate on both their parts (if she thought of him as a friend you'd think she'd have seen those stories and realised it made them both look stupid). So he's now just happy to be part of such a money making non-event? He's part of the problem?
I laugh at the other influencers who constantly trip themselves up over what they do and say, pre-records, etc. but he contradicts himself every day if not every single new story set. There's only a handful of things I find worse than an over opinionated imbecile with delusions of grandeur. I could possibly cope with his rants if his life was consistent with them, there was some sort of logic or plan behind what he was presenting (like most of the other instasham huns) and there weren't just so many stupid little lies and inconsistencies (don't like sweet stuff - eats choc in bed, buys display for sweets and a velvetiser; hate seasonal scents - buys and loves every f'ing one; seasonal display is for me I don't do it for the 'gram - pulls it all down as early as possible as in an effort to be the first to reveal he's sick of it...I could go on but it could take a while given its every other thing out his mouth)