Sorry if this is all at the "
witch eating crackers" point, but really just want to vent, and I guess this could be more about WHY we bother to watch influencers at all.
I guess what started this all off was the dependency she has on her ex/not ex and how this translated into content and privilege. Would she have even considered going to Australia, to Wales, to Scotland, the campervan thing, all the home interior design and garden design, even certain artists if it wasn't motivated by him.... and therefore why should viewers care about content that isn't "hers".... if we wanted to see her partner's campervan project, then that should be on his own platforms.
The way she presented her whole "separation" and the sheer financial privilege to just decide to move out like that, ofcourse into an insta worthy flat, which in turn invites brand deals like Tylko, Made, Lick, the vases, the art prints and god knows what else. Only it was never really a separation and content from someone discovering independence, seeing as she couldn't even put up a Christmas tree by herself, let alone spend the big day alone as a newly single person. Then viewers are considered "nosey" when they convey that none of this adds up, why would you rent an expensive flat and quickly furnish it with expensive bulky furniture when it's just a temp. arrangement? You also have to consider the consumption and waste aspect of all of this.... what happened to the "old" couch, that wasn't as good as the Hay one?
So what does her content offer, the content that isn't influenced by her ex/not ex's creative input and travel plans? She gets gifted and buys a lot of beautiful things, anyone could dress in a fantastic minimalist wardrobe and have a beautifully decorated house like hundreds of other identical instagrammers if they also received it for free and made as much money from advertisements.
Would she have ever considered making matcha and turning it into content if she wasn't gifted it in the first place? She appeared to be completely clueless as to where to buy "good matcha". That kind of annoyed me, which is probably "eating crackers" territory lol, but why even bother filming something that you only care about because it was gifted to you.
I guess others have mentioned the lack of depth and explanation, yet huge amounts of time deliberating the smallest pointless detail. Even the what I eat video, why film it when you don't bother to show anything properly, or even seem to care about cooking and learning in the first place. It just seems like phoning it in, and an opportunity to have a dig at hello fresh (valid, but just seemed like a dig at other hello fresh touting youtubers). Her depop sales, exploiting an audience, highlight wasteful behaviour, so it's not if she's on a zero waste, living on a budget niche.
Ultimately as we all get older, and move beyond watching endless youtube videos and instead to a curated mix of those that actually provide escapism, education, inspiration etc I'm struggling to see a need to keep a subscription. I don't need to spend 30 mins watching someone over think pointless things from an economically privileged position, and not have much organic content. Nor does it provide the soothing, slow living that is huge amongst Korean and Japanese vloggers, which that German youtuber mentioned kind of has a pinch of. If I want to see pretty things and an aesthetic I like, then it's rife on instagram.
Not sure where I'm going with this and apologies if it's all so petty as it's really not that deep