Quite honestly, I could get it if it was a little glamping start up etc and it was a first anniversary, needing bookings etc. but it’s DISNEY! Kids know disney before they can walk!!!!! It doesn’t need advertising anymore than say McDonald’s. They could have given away a massive discount that weekend to families already going, or chosen some at random for a full free job. They were going because they wanted to, not because an agency got it for them. That would have looked so much better and would have been cheaper then the full works package all those ‘guests’ got. And whilst I know for loads of the people who went, like Aston M, their star is fading (apart from a nostalgia tour, who pays any attention to a former singer from second tier boy band
) and they might be a bit skint, but not that much surely.