She looks so deranged using hash tags like that, if I was one the marketing peeps for Bold or Lenor I wouldn’t want those kind of negative hashtags against products!! I find the cleaning obsession/Hinch Brigade such a bizarre notion, the whole displaying cleaning products in glass jars, all the labelling. I mean I clean but I just get on with it and don’t post it to social media. I do the washing and don’t share it, you know because it’s just one of those boring repetitive tasks that I do a few times a week.