It seems odd to say but actually Lula is within Instagram rules. She's over 13 and can have her own account. However how she runs that account and the content she posts is on Rachael & Josh as her *cough* parents. They are supposed to teach her what's age appropriate content, they are supposed to guide her through her teen years safely.
It's exactly the same with vaping etc. You can sit there and whinge about packaging being aimed at kids etc, but vaping manufacturers aren't responsible for raising our kids, we are
. People like these two just find any excuse to wander through life excusing their failures as adults.