I’ve heard about influencers doing this. They have done it with skincare too, where it’s the cheapest most unethical items imaginable, but then the influencer smacks their label on it and sells it at a really high price for what it’s worth.What makes me sick is all these brands seem to sell out (I do think Elle buys less stock to make it seem that way though) and it’s all just over priced tit you could get on PLT or boohoo for a fraction of the price. Their ‘fans’ are so obsessed and deluded that they will buy whatever it is regardless of the quality or price! Makes me sick proper taking advantage of their mostly younger following!
Honestly not sure why she is going into clothing, her fashion sense is incredibly plain and boring. She must really overestimate herself