It shows how little research the agencies filling seats at these events do, or how little know-how they have anymore. It's complacency at its finest rehashing the same sad sorry invitee list instead of actively revising it based on a number of factors. Like relevance, commitment to the brand, connection to audience, relatability, likeability and at the very least that invitees will showcase the products and positively promote them. The agencies are the root of this issue and the brands using them. It costs alot of money to put on these events, they need assurance of their return on investment.