The bit that confuses me is didn’t she say that Isuzu was supposed to launch late last year? If so, wouldn’t you assume that she/her “team” would’ve been working to have everything ready for that launch date? Yet here she is scrabbling and chaotically drip-feeding her new business 3+ months after expected launch date. Very strange.
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Organic...free of chemicals and artificial substances. LOL Sophie..Did you mean to say Toxic self?
Putting raw vegan product on toxic fillers..Be you!
I actually dislike her raw, authentic self.But, apparently we’ve told her we appreciate her raw, authentic self
This was my first time seeing the branding cos I couldn’t be arsed searching it out and wow. The font does not suit a makeup line at all, the whole colour scheme/font/packaging combo is just giving me box of tennis shoes.
Big dub vibes
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I just don't get all the hype, the big "launch" for 3 similar toned lipsticks! What a joke.
Did anyone else notice that she threw in ‘influencer’ during her lipstick spiel. Funny because I thought she shut people down that called her an ‘influencer’. I’ve given up keeping up with the lies!
will probably end up in the clearance bin at big w along with Bobby Did a big fat stinky poo I was just scrolling her feed which I don’t do often and it’s jumped out to me that she’s definitely the first lesbian ceo I’ve seen consistently have fake /long nails…
So this will be similar to cachia in that they do “drops” so you can’t just go in and buy the whole range? That doesn’t work with same with makeup as is does pyjamas.
Why do they do drops? People want to buy things when they want them, not sit around waiting for 'drops' especially when you have so many comparable and more reputable brands who sell their range all year round
Smoph worked with “2 of Melbourne’s top make up artists on these shoots”. Amelia must be thanking the Lord that she’s the 3rd top MUA 
. Also - how many different sets of lips have these samples been on? Very unhygienic 
- it’s just like the “Emmylou School of caking on your make up”.
. Also - how many different sets of lips have these samples been on? Very unhygienic - it’s just like the “Emmylou School of caking on your make up”.
I love it!!! Except rather than "Then There Was Her" change it to "Then There Was Aisuru"
They do drops to keep the followers foaming at the mouth for the release and give them time to put aside a bit of their Centrelink money for the next product.
Can't release it all at the same time because her followers (and they are the only ones who buy) cant/wont buy a whole range at once.
FOMO is real for Insta followers.
Organic is apparently translating to disgusting feral
It felt like her insta stories today were defending the lackluster launch of a website. She couldn’t even stick to her story right - shout out to all small business owners (but she is the helm of a multimillion dollar company...) she “sees” the small business owners out there. Shut up!
She is playing shop and acts like she is still in high school. “So many legalities to sort out” no tit dummy! Wouldn’t a CEO and serial company owner know this basic stuff??
She is playing shop and acts like she is still in high school. “So many legalities to sort out” no tit dummy! Wouldn’t a CEO and serial company owner know this basic stuff??
She looks 400 times better without full makeup and fake tan.
and this is so petty but I cannot understand why someone as insanely vain as what she is has never thought to fix her shocking underbite? Her huge fake horse teeth exacerbate the way her bottom jaw protrudes as she pronounces heaps of words and I find it so unbelievably distracting to watch her talk.
and this is so petty but I cannot understand why someone as insanely vain as what she is has never thought to fix her shocking underbite? Her huge fake horse teeth exacerbate the way her bottom jaw protrudes as she pronounces heaps of words and I find it so unbelievably distracting to watch her talk.
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