The amount of photo shoots in close proximity to one another baffles me. The fast fashion Cachia is contributing to is so awful. The business planning can’t be that great, surely it would cost much less to shoot 50 products across one day, rather than hold fortnightly shoots of 10-15 sets? The cost of photography, models, set hire, hair, make up, catering etc must be ludicrous…it really does still amaze me that they must have a loyal, regularly purchasing customer base. Shame money can’t buy you class/taste!