Niomi Smart #7 by her Royal decree, Joey is free

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My thoughts, I sort of appreciate the work that InTheFrow does on a campaign or product launch. You get the impression she puts the work and time in.
 
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Ok so the packaging looks cute, but I wouldn't buy the products. I find them a little too expensive for my liking. "Miracle" mask, 90g for £30... no, thanks :cautious:
 
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She was way more passionate about SourcedBox than her own skincare line.
Risky for her to do skin care, surely she will be sacrificing sponsorships?? I think because the majority of her influencer trips and sponsorships come from promoting skin care. Every couple of months she films a morning skincare and evening skincare routine including a new skin brand she's promoting. I mean if I were working for those brands I'd see she has her own range and not be bothered using her to promote or gift things to. Her own skin care range will have to dominate in every beauty related video.....but it won't. Just like she never used her Boots range.

Also that packaging is the kind I'd avoid. I don't know why 😅
 
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Ok so the packaging looks cute, but I wouldn't buy the products. I find them a little too expensive for my liking. "Miracle" mask, 90g for £30... no, thanks :cautious:
Honestly at first glimpse I thought they were hand creams and was 100% going to place an order as I’m always looking for a great new hand cream.

Thank gosh I read the label and didn’t quickly purchase on a whim. (As I’ve done in the past🤦🏻‍♀️) That would’ve been awkward when it arrived 😂😂😂
 
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I hope Niomi doesn't have any plans to go and see Hyacinth Bucket Grandmother Terrina any time soon. The amount of socialising Niomi is doing (seemingly without a mask), for all she knows she might be an asymptomatic carrier of the virus.
I second this, but I'm finding a lot of the 60+ don't take the infectious verocity seriously, instead echoing various platitudes including the ambiguous "we just have to be sensible." Or "But i am only going to do the shop at waitrose - nowhere silly."
I expect nana nimbobs believes she is young for her age and, is healthy so is probably doing a fair amount of socialising herself. Perhaps in conjunction with seeing her youngest granddaughter dm, who is no doubt back in the petri dish that is school.

Thanks if anyone read that.
Now back to niomi, and the boring new development that is smart skin. It's a boring let down - sorry niomi but i'll be sticking to the ordinary.
 
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Does anyone know what her mom and stepdad do for a living? They seem to be well off and would kinda expect they’d guide her better on her career path.
They own a couple of restaurants in Brighton. Her mom seems to have also had somewhat of a career as an editor for some local luxury lifestyle magazines (which Niomi used to model for lol). Niomi’s career is honestly pretty understandable if you look at her family and her grandmother.

Not that it matters but strangely Joe has unfollowed smartskin and verity but still follows Niomi
So weird as Verity still follows him. As does Zoe Sugg lol but Joe never followed Zoe back. He never followed Tanya either even though he went to her Christmas party and saw her awful play lol. He does follow Joe Sugg though. He also still follows the rest of her friends like Rosanna, Venetia and Charlotte though Venetia and Charlotte have unfollowed him.

Maybe he saw Verity’s Smart Skin post and felt inclined in the moment to unfollow both accounts. On launch day too! oof. I don’t know why he doesn’t just unfollow her and delete the engagement photo already. He barely has any posts up anyway it wouldn’t take long to get rid of them.

Niomi’s comment below did make me laugh a bit. While I feel bad for her situation it’s not like there’s another last name being offered to her at this moment in time anymore

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The products are far too expensive sorry. If I wanted to spend that amount of money I would pick up from hundreds of tested and reviewed products already on the market. Also what is that company her and two managers? And she charges so much for the product? I was expecting she would do a sit down IG videos about every single product. And then post it on a launch day? I have not see any. All just silly Insta page and some home made video about how excited she is of launching the products 🤦🏻‍♀️
To people complaining she is not wearing a mask or not social distancing. I will disagree sorry, she doesn’t need to wear a mask walking down the street. Also she is probably socialising within measures. Which she can.
 
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The products are far too expensive sorry. If I wanted to spend that amount of money I would pick up from hundreds of tested and reviewed products already on the market. Also what is that company her and two managers? And she charges so much for the product? I was expecting she would do a sit down IG videos about every single product. And then post it on a launch day? I have not see any. All just silly Insta page and some home made video about how excited she is of launching the products 🤦🏻‍♀️
To people complaining she is not wearing a mask or not social distancing. I will disagree sorry, she doesn’t need to wear a mask walking down the street. Also she is probably socialising within measures. Which she can.
Agreed re masks, it’s not a requirement. It she is walking down the street completely alone she’s not risking spreading Covid by not wearing a mask. It’s hysterical to say otherwise.
 
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YES!! This is the point. She isn’t an expert in anything, she has her fingers in many pies and doesn’t seem to know what to focus on.. but at the end of the day she is just regurgitating information that’s been given to her.. or that she has heard elsewhere. I have always got the feeling that she is just not very intelligent. I remember when Joe found that basket of vitamins in the cupboard.. she called Agnus Castus “agnus cactus”. And she is supposed to be really into health and wellness and supplements etc. I can never take her seriously because she always seems eager to try things and learn things but never has the gravitas to be taken seriously.
This is a quote from her Grazia interview that she posted in her stories. Why would I listen to advice from someone that can’t say anything intelligent?

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i am actually in shock at that quote... lockdown didn't teach her to value health, cherish loved ones... it taught her about skincare .. i am speechless
 
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Champagne toast with her team for what exactly? An utter flop of a launch. I cannot imagine anyone buying that stuff. I have never seen such a mismanaged endeavor in my life. Niomi is clearly allergic to actual work. She just wants the rewards and adulation.
yknow before I came onto this forum I used to think Niomi worked hard bc she seemed to always be talking about stuff she had to do, but.. Y'ALL ARE RIGHT AS duck SHE DOESN'T DO tit!!! I know others have theorized that her work ethic revealed was a big turn off for Joe, and I'm starting to think this def is the case. like, she doesn't do jack tit all day, then wants him to photograph & film her, & then as we saw, also workout & eat like her, so not only does she barely do work but the work she DOES do she wants him to do 100% of it with her? his traditional job is legitimately demanding to the point i could see her complaining about how much he works, and once he saw how little she works, realized she would never get his schedule & actually working hard. perhaps this segwayed into her trying to use being busy as an excuse to move/not move back to India or elsewhere, & him pointing out her influencer life entails very little actual work. I dont think this would be a deal breaker for him, but stacked on everything else, just one more strike against her.

I mean like, I am very lenient on influencers/YTers releasing their own product, bc I know firsthand how hard it is to release your own products, but I would be mortified if I was Niomi to continue saying WE WORKED FOR ***TWO YEARS*** SO HARD ON THIS RANGE AND ARE SO PROUD OF IT about this pathetic skin line. 2 years? on THAT? the fact that she keeps saying it means she thinks that is a legitimate result for 2 years of work, which is probably the most eye opening moment for me of how incredibly ignorant she is of what an ambitious person can actually achieve in 2 years. like.. you dont want people looking at this & thinking you worked on it for 2 years.. my god if I was her, I would say how my original idea had a big unavoidable problem like the factory exploded or something insane and how we had to start COMPLETELY over & AmAZiNgLy we were able to get these 5 products out in just THREE MONTHS WOWZ! then it would be like hot damn nice job for that timeline! but 2 years? I cannot get over the secondhand embarrassment. I kind of wonder if Joe felt a similar secondhand embarrassment??
 
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Why didn't she demonstrate all products in action on her FACE?? I mean it adds up to a somewhat 'full' routine, why not. Or her hand is all she was willing to put it on?
 
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Hi everyone
Long time no see I kinda lost interest in our bot but I had to take a look after the launch.
At first glance I thought she launched 3 different hand cream and I was like WTF
And then I found out what the products were and I'm dissapointed to say the least not that the build up got me excited because there was none but I really had high hopes for at least the packaging and the prices
And she's already celebrating WTF stay home girl and do some work
And what about her graphic designer OMG my niece is 8 and can do better than that
And it seems like it was her photographer's fist ever job
Maybe the products are good but everything else imo floped
 
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i am actually in shock at that quote... lockdown didn't teach her to value health, cherish loved ones... it taught her about skincare .. i am speechless
I hate to stick up for her, but I imagine dhe was being interviewed about the range and trying to shoehorn it into all her anwsers. Then combined that with a badly edited article that was chopped and tweaked.

Awful.
 
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In her insta stories when she says 'made in the UK' she closes her eyes. You can declare something as made in the UK if it's basically just boxed up in the country, so I wonder if the actual product comes from somewhere else?

£24 for some jelly?! I'm out of touch!

Edit: the website says nothing about being made in the UK and the products still use palm oil. Because profit...
This is shameless.

She should be transparent about the production steps and not green/sustainable wash yet another box full of run of the mill cheap drugstore range. Using plants in her skincare doesn't magically make the range environmentally friendly. If she had no such claim I wouldn't hold it against her but every other word from her ad spitting mouth is either sustainable, vegan or organic. That is very vague. Have some integrity Niomi ffs...
 
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New instagram story -“The absolute dream cake for breakfast !” Oh Niomi living life :eek::eek:
 
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This is shameless.

She should be transparent about the production steps and not green/sustainable wash yet another box full of run of the mill cheap drugstore range. Using plants in her skincare doesn't magically make the range environmentally friendly. If she had no such claim I wouldn't hold it against her but every other word from her ad spitting mouth is either sustainable, vegan or organic. That is very vague. Have some integrity Niomi ffs...
Is it sustainably sourced palm oil?

If not... she's incredibly full of tit
 
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