I’d love to know what the two different companies remits are. Do you have any insight into this?
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I feel bad now.
I’d love to know what the two different companies remits are. Do you have any insight into this?
That’s awful, would much rather give her a like than Grinch
I’m in social media / PR / marketing and branding and from what I know of the two companies, Gleam are more of a ‘talent’ (and I use this word loosely
) management company. They’re likely to be the ones who sit down with Hinch and churn out campaigns and content ideas, they’ll be in charge of the content being scheduled and is likely why there are so many prerecorded. Gleam, I believe, work on the strategic side of marketing, they’ll help her to grow her following and bring in the numbers.
Dundas are likely in charge of her PR strategy, so they’re not so much about marketing the shitey tat that zoph peddles to her followers, but they’ll work on bringing credibility to her and the Hinch family in general, they’ll work on making people buy into the whole happy family, first time mum, still learning guys persona that she’s created. They would likely be the ones to get her appearances on tv, radio slots. Even stuff like getting a quote from her onto the front cover of a book. I guess put simply... Gleam will work with her to market her meemmwaahh, while dundas will try and bring credibility and trust to Hinchs name so that people want to actually buy her book, because they’ll think that she’s someone who knows what they’re talking about and can be trusted to be open and honest etc.. because that’s how Dundas will have presented her.
hope that makes sense guys, atv, love and miss you all xx