I cannot wrap my mind around the fact that after all these nights out with their “friends” Leonnie and Alex first in Ibiza and then at the Frowwedding, Lydia has neither been asked to help promote Leonnies collection, nor has she been invited to the launch, which was in the UK, not even abroad. The only explanation I can find, is that Leonnie is known to be very competitive, goal-oriented and strategic, and she has purposefully selected only real fashion influenzas to promote her line (Doina, Tamara, ITF).