I really think she's missed the boat with all this. Her girls are too grown up now for the stressed mum of toddlers act, she doesn't share anything of any interest - holidays, family life, fashion, beauty, days out, good hacks, cleaning, interiors, just nothing.
When she first gave up her job I thought she may produce some clever content about maternity leave, childcare issues, work life balance etc something like MykindaMum does so well but she's not a patch on her. The compettition is too great now, there are SO many Insta Mums and accounts out there. Every reel of Kellys is filmed in her dismal lounge or kitchen just with some new "loud" sweatshirt on. None of it is original, none of it is clever, none of it is funny.
And to top it all off she doesn't even seem like a nice person.