Jack Monroe #23 Life would be so much easier if everyone was a chronic optimist.

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And her latest. She is right to step away. Will it last? I'm not holding my breath.

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She acts as if she has some innate cooking gift that is being overlooked? While I agree some people ( I.e. nigella) did have a benefit from her family, someone else like That Man just got noticed as he genuinely was good

Or a boomerang.
Fancy 😂
 
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She seems to be confirming a split with her partner here. Not entirely sure news of that would sell many copies of the Sun but hey ho.

I can't believe the whole 'takeover' for BLM amounted to about 5 half-hearted RTs, after the big deal she made of it, although I really shouldn't be surprised.
 

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Hello Jack / Jack’s friend / Jack’s lawyer,

I haven’t given up on you yet. I think with some prep you can vastly improve your next Hellman’s show. It was not a good watch - your anxiety and flustered manner were distracting and uncomfortable. You won’t like hearing that, however you won’t improve unless you listen to constructive criticism.

Here’s my advice for next week’s show:

1. As soon as possible confirm with Hellman’s the theme of the show, what recipes you will cook, the guest, and what Hellman’s products you need to be promoting. Don’t invent a new recipe or go off piste. Pick something you know is popular and appealing.

2. Make a list of ingredients and equipment you need for the recipe. With a checklist. Include every single thing needed - even down to the last teaspoon. Check you have everything, do not assume. This needs to be completed by Sunday eve at the latest.

3. Monday. Set up a new private Instagram account to test your tech and get familiar with using the live function. Add some friends and Hellman’s contacts. Get a good night’s sleep.

4. Tuesday morning. Avoid your social media. You don’t need to be distracted by it all day. If you worked in an office you would not be allowed to tweet constantly. Fulfil any contractural obligations you have for promo before 9am. Then put phone away. Then call your contact at Hellman’s. Check no details have changed and everything is ok at their end.

5. Do at least 2, preferably 3, dummy runs during the morning. Do the whole thing as though you are acting a play and speak it out loud. Mime the cooking so as not to waste ingredients. This should take you 2 to 3 hours and will be invaluable. Ensure you hit the points that Hellman’s want you to make. Did you include their products and mention the benefits of them?

6. Lunchtime. Have a break. Get your outfit ready for the live.

7.check your tech. Using the test Instagram account you set up. Do a live and check you can go live with guests and know exactly which buttons to press. Iron out any issues. Set up tripod. Check camera angles are good. Take photos of set, is there anything in shot that shouldn’t be?

8. Lay out all equipment and ingredients. Use your written checklist. Put everything out in order it will be needed. Cook anything that requires pre-cooking.

9. Run through any parts again that you think need more work. Or do another full dummy run

10. Go for a walk with your kid / have a cuppa / snack / take some time out to relax.

11. Get changed into your outfit. Do a couple of breathing exercises / anything that helps calm your anxiety.

12. Go Live. Do not tell anyone how nervous you are. Smile big.

13. Debrief with team straight afterwards. Listen to feedback.


sorry for long post guys. I just get so frustrated watching and think with some better prep she could do much better. If she’s being paid at least £10k it’s not unreasonable to spend one full day prepping. Her other work needs to be scheduled on other days of the week and Tuesday devoted to Hellman’s.
 
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I can't believe the whole 'takeover' for BLM amounted to about 5 half-hearted RTs, after the big deal she made of it, although I really shouldn't be surprised.

Her heart was never in it, as was evident from the sighing lethargy in the ‘skin like mayonnaise’ video.

I do hope she now takes a proper break. There has been a chaotic event each day for way too long.
 
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I came from a poor background and I applied for a student loan so that I could do my courses. Could she not get one of those. Her little boy is older now and she could potentially use her free time to retrain. I honestly don't know why she doesn't go restaurant work. She could learn so much on the job and with hard work perhaps the employer could help her get the certs she needs to progress. I don't know. I think she's trying to do it via a shortcut but it's costing her her health and welfare. If it was me I would seriously talk to the chef friends now had and ask them to put me through the paces in one of their restaurants for a couple of weeks. I would have loved to walk into my career with both hands in my pocket but I had to graft and I struggled at school so to get where I wanted to be I had the graft even harder. I am not saying she doesn't work hard, but perhaps she's focusing in the wrong areas. She maybe needs to rethink, retrain and go a new way.
 
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A lot of that sounds genuine. It's hard enough to get a job in a pub kitchen on potwash without being expected to do stupid arse hours and put up with all sorts of bollocks from the chefs - been there. They're twats. It wouldn't have been doable with a very small child unless the other parent or a family member was prepared to have the kid all night at varying times, every weekend, bank holiday, special Sunday, etc, etc. And the level of banging out twenty grand on a course immediately excludes the sort of people the existing writers, chefs, critics and suchlike don't want contaminating their nice, cozy bubbles - women, poor people, ethnic minorities. Even the person she's talking to is suggesting that she got the money from a redundancy payment. And could presumably afford to live at the same time, buy tools, knives, ingredients, home facilities, etc, which means she had access to in excess of thirty grand in the bank. I've only ever qualified for redundancy once. Three and a half grand, which went on paying the bills until the first salary went in from the next job - no enrolling on the course I'd always wanted to do whilst there were bills to be paid.

There are huge barriers to women and minorities entering catering if you're not looking for a dinner lady position or can set your own up. And like it or not, her birth name is foreign, which does make a difference to people - plus, it is a very pretty name, so that conjures up associations of a little blonde girl and therefore assumed to be unlikely to cope in difficult situations. So misogyny and racism is believable in terms of CVs. I have omitted my middle name because of classist assumptions about it, too.



I don't see it being an issue if she chose to use her birth name again. I think it would be a perfectly reasonable and understandable thing to do and might be (if she decides it is right for her) good for helping her make peace with her past. I don't think it would make a difference to have A Girl Named Jack by Mellissa Hadjicostas written on the cover, for example.

She's not comfortable in her own skin. She needs to be. Not looking for identity from the people at The Groucho, not looking for ways in which fundamentally exclusionary groups would then embrace her as belonging. Not looking for labels. That'll give her the inner calm that would allow her to get her tit together and perform.

Even now, I'm suspicious of what these new people are. PR types are all very able to come across as your Best Friend in the world Forever. It's literally their job to do so. They are turned out from the same mould which brought us David Cameron and many, many other politicians and SpAds. They're the people who sold the idea of fat, healthy, happy babies on formula in countries where there is no access to clean, safe water and the cost of formula meant women would water it down to make it go further. PR types sold the idea of disability being a failing in moral fibre. PR types sold the idea that Monsanto and GM/weedkillers/pesticides/etc were the answer to world hunger. It's a job where The Brand is more important than anything else. Including people who trusted them.
 
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She seems to be confirming a split with her partner here. Not entirely sure news of that would sell many copies of the Sun but hey ho.

I can't believe the whole 'takeover' for BLM amounted to about 5 half-hearted RTs, after the big deal she made of it, although I really shouldn't be surprised.
Ooh we’ve been upgraded from hausfrauen to gutter hacks 😂
 
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Does
Hello Jack / Jack’s friend / Jack’s lawyer,

I haven’t given up on you yet. I think with some prep you can vastly improve your next Hellman’s show. It was not a good watch - your anxiety and flustered manner were distracting and uncomfortable. You won’t like hearing that, however you won’t improve unless you listen to constructive criticism.

Here’s my advice for next week’s show:

1. As soon as possible confirm with Hellman’s the theme of the show, what recipes you will cook, the guest, and what Hellman’s products you need to be promoting. Don’t invent a new recipe or go off piste. Pick something you know is popular and appealing.

2. Make a list of ingredients and equipment you need for the recipe. With a checklist. Include every single thing needed - even down to the last teaspoon. Check you have everything, do not assume. This needs to be completed by Sunday eve at the latest.

3. Monday. Set up a new private Instagram account to test your tech and get familiar with using the live function. Add some friends and Hellman’s contacts. Get a good night’s sleep.

4. Tuesday morning. Avoid your social media. You don’t need to be distracted by it all day. If you worked in an office you would not be allowed to tweet constantly. Fulfil any contractural obligations you have for promo before 9am. Then put phone away. Then call your contact at Hellman’s. Check no details have changed and everything is ok at their end.

5. Do at least 2, preferably 3, dummy runs during the morning. Do the whole thing as though you are acting a play and speak it out loud. Mime the cooking so as not to waste ingredients. This should take you 2 to 3 hours and will be invaluable. Ensure you hit the points that Hellman’s want you to make. Did you include their products and mention the benefits of them?

6. Lunchtime. Have a break. Get your outfit ready for the live.

7.check your tech. Using the test Instagram account you set up. Do a live and check you can go live with guests and know exactly which buttons to press. Iron out any issues. Set up tripod. Check camera angles are good. Take photos of set, is there anything in shot that shouldn’t be?

8. Lay out all equipment and ingredients. Use your written checklist. Put everything out in order it will be needed. Cook anything that requires pre-cooking.

9. Run through any parts again that you think need more work. Or do another full dummy run

10. Go for a walk with your kid / have a cuppa / snack / take some time out to relax.

11. Get changed into your outfit. Do a couple of breathing exercises / anything that helps calm your anxiety.

12. Go Live. Do not tell anyone how nervous you are. Smile big.

13. Debrief with team straight afterwards. Listen to feedback.


sorry for long post guys. I just get so frustrated watching and think with some better prep she could do much better. If she’s being paid at least £10k it’s not unreasonable to spend one full day prepping. Her other work needs to be scheduled on other days of the week and Tuesday devoted to Hellman’s.
Does anyone remember the cooking shows of old where all the ingredients were set out in little bowls? the chef nattered and poured the ingredients into the bowl pot they were using. ( Lots of washing up) but definitely helped the chef remember what and where everything was.
For posterity

View attachment 146331View attachment 146332View attachment 146333View attachment 146334



And her latest. She is right to step away. Will it last? I'm not holding my breath.

View attachment 146336
I am so glad she is doing this. She needs a break. She needs to think and address her issues whatever they are. She needs to assess what's important in her life, her health or her platform. I have read many books in my time about fallen famous people and they all said they wished they had taken more headspace. She is the position where she isn't being hounded by relentless agents to produce all the time. She has her books and a few extra gigs she can afford to take the time to rest.
 
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Hello Jack / Jack’s friend / Jack’s lawyer,

I haven’t given up on you yet. I think with some prep you can vastly improve your next Hellman’s show. It was not a good watch - your anxiety and flustered manner were distracting and uncomfortable. You won’t like hearing that, however you won’t improve unless you listen to constructive criticism.

Here’s my advice for next week’s show:

1. As soon as possible confirm with Hellman’s the theme of the show, what recipes you will cook, the guest, and what Hellman’s products you need to be promoting. Don’t invent a new recipe or go off piste. Pick something you know is popular and appealing.

2. Make a list of ingredients and equipment you need for the recipe. With a checklist. Include every single thing needed - even down to the last teaspoon. Check you have everything, do not assume. This needs to be completed by Sunday eve at the latest.

3. Monday. Set up a new private Instagram account to test your tech and get familiar with using the live function. Add some friends and Hellman’s contacts. Get a good night’s sleep.

4. Tuesday morning. Avoid your social media. You don’t need to be distracted by it all day. If you worked in an office you would not be allowed to tweet constantly. Fulfil any contractural obligations you have for promo before 9am. Then put phone away. Then call your contact at Hellman’s. Check no details have changed and everything is ok at their end.

5. Do at least 2, preferably 3, dummy runs during the morning. Do the whole thing as though you are acting a play and speak it out loud. Mime the cooking so as not to waste ingredients. This should take you 2 to 3 hours and will be invaluable. Ensure you hit the points that Hellman’s want you to make. Did you include their products and mention the benefits of them?

6. Lunchtime. Have a break. Get your outfit ready for the live.

7.check your tech. Using the test Instagram account you set up. Do a live and check you can go live with guests and know exactly which buttons to press. Iron out any issues. Set up tripod. Check camera angles are good. Take photos of set, is there anything in shot that shouldn’t be?

8. Lay out all equipment and ingredients. Use your written checklist. Put everything out in order it will be needed. Cook anything that requires pre-cooking.

9. Run through any parts again that you think need more work. Or do another full dummy run

10. Go for a walk with your kid / have a cuppa / snack / take some time out to relax.

11. Get changed into your outfit. Do a couple of breathing exercises / anything that helps calm your anxiety.

12. Go Live. Do not tell anyone how nervous you are. Smile big.

13. Debrief with team straight afterwards. Listen to feedback.


sorry for long post guys. I just get so frustrated watching and think with some better prep she could do much better. If she’s being paid at least £10k it’s not unreasonable to spend one full day prepping. Her other work needs to be scheduled on other days of the week and Tuesday devoted to Hellman’s.
Great and thoughtful advice. I don’t think she will take it though. She will “do another chaos” and some how think that’s appealing from a 32 year old supposed “professional”.
 
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Like everyone else here, I’m repeatedly bowled over by how she makes everything about her! I keep thinking ‘noooo, not this time, surely not!’ And lo and bleeping behold - she’s been racially profiled!! She is turning my stomach in knots with what a narcissistic piece of tit she is. I’m triggereddddddd
 
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Great and thoughtful advice. I don’t think she will take it though. She will “do another chaos” and some how think that’s appealing from a 32 year old supposed “professional”.
Which I think she thinks is cute and funny and her thing. It's not. It's completely unprofessional and very unwatchable.
 
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Argh! I’m so bloody annoyed at how smarmy she is with blue tickers and how rude she is with everyone else! Also really hope that superman has got her book!!
 
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She seems to be confirming a split with her partner here. Not entirely sure news of that would sell many copies of the Sun but hey ho.

I can't believe the whole 'takeover' for BLM amounted to about 5 half-hearted RTs, after the big deal she made of it, although I really shouldn't be surprised.
Real subtle. That'll evade the gutter hacks.
 
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Why is she bringing up her old name all of a sudden?

I have never made custard beyond opening a sachet and stirring 😂 I have made tarts though (but not of the custard variety 😝) So arrogant to go into such a setting having made neither, I bet the rest of the kitchen loved having her there...
duck knows ' I have my theories, but as I have no evidence only pure speculation, I'm not going to to post them here.
 
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