I find the amount of stuff that brand like LeMieux give away to sponsored riders disgusting.
I think it was Esme that I watched doing an unboxing a few months ago and the sheer amount
of products given to someone who already has tonnes was unnecessary. How can one person use that many coats, for instance? Gifted several new coats every winter. I bet they get one wear and then hung up and forgotten about.
All it says to me is that the products must be so cheap to make if they can afford to give that amount away constantly.
I hope the sponsored rider/brand ambassador thing fizzles out. It’s completely out of control.
I find the amount of stuff that brand like LeMieux give away to sponsored riders disgusting.
I think it was Esme that I watched doing an unboxing a few months ago and the sheer amount
of products given to someone who already has tonnes was unnecessary. How can one person use that many coats, for instance? Gifted several new coats every winter. I bet they get one wear and then hung up and forgotten about.
All it says to me is that the products must be so cheap to make if they can afford to give that amount away constantly.
I hope the sponsored rider/brand ambassador thing fizzles out. It’s completely out of control.
I’ve been musing on this, there were similar posts a page or two back. When the brands send the free clothes or whatever to the influencer I’m thinking there must be an expectation that they will show them to their followers. Followers see them and know about them and because someone the like wears them or says they are good, they want them also. So followers know about the brand, what’s available and how it looks.
if brands stopped this, they’d have to place paid ads. Possibly using models who’d get paid, and anyone else that needs paying? with no guarantee that the people they want to see the items will see them. So really what we’re looking at is just advertising. Not that the items are cheap etc (I’m not saying they aren’t) they are given to be placed in from of the people the brands want to sell to.
The influencer issues I have are them not properly declaring ads.
@Spon isn’t it, and it’s not fair. The other is selling out. Influencers should not be promoting things they don’t use. Talking about something they like as far as I’m concerned is fine, I just can’t be doing with things being the best ever one week then dropped the next.
Lastly the kidfluencers. These children are not able to give consent or to understand the implications. I object less to teenagers, but under 12s I strongly disagree with.