I think aff links really are her income stream now. She gets the odd ad but not loads. She gets plenty of freebies like make up and maybe she flogs those to make money. Free meals don’t pay the bills but means she doesn’t have to pay for food. And when she does cook (once in a blue moon) it seems to be pasta so dead cheap.
It’s fascinating because I genuinely don’t get how she makes so much money but then the influencer industry in the past was easy to make a quick buck. But now so many people are influencers and doing better content than Shel. I follow some influencers that started outfit accounts 2 years back and are on 500k followers now. Because they just share outfits and not their dirty white washing and dead teeth .
They don’t do YouTube either which is interesting. I think YouTube is prob pointless unless you have a lot of viewers. You can tell Shel has given up on it really.
So many shops have closed and the big online stores like ASOS and PLT only work with big influencers or ones that have genuinely cool style. Lifestyle vloggers seem to be struggling. Like who gives a tit about your dental and nail appointments. You’ve either got to be very engaging or do interesting stuff. I honestly think most of the original UK vloggers/bloggers/influencers are dire now with boring content. Like Shel’s last post, creased dress holding her tit again, and 13 comments! How on earth can that be classed as influencing anymore.
It’s fascinating because I genuinely don’t get how she makes so much money but then the influencer industry in the past was easy to make a quick buck. But now so many people are influencers and doing better content than Shel. I follow some influencers that started outfit accounts 2 years back and are on 500k followers now. Because they just share outfits and not their dirty white washing and dead teeth .
They don’t do YouTube either which is interesting. I think YouTube is prob pointless unless you have a lot of viewers. You can tell Shel has given up on it really.
So many shops have closed and the big online stores like ASOS and PLT only work with big influencers or ones that have genuinely cool style. Lifestyle vloggers seem to be struggling. Like who gives a tit about your dental and nail appointments. You’ve either got to be very engaging or do interesting stuff. I honestly think most of the original UK vloggers/bloggers/influencers are dire now with boring content. Like Shel’s last post, creased dress holding her tit again, and 13 comments! How on earth can that be classed as influencing anymore.