No doubt this is all for the new series to show what a generous soul Noel is. Same with Sue and the food bank. They'll do all this for television and then turn around and act like entitled assholes, braggy brats who rip off paying customers. Their personalities match their fence posts.
I wonder how much behind the scenes footage is edited out. We've seen a few slip ups of Noel showing his true self. He's an impatient, angry bastard. Bet he's dead controlling too. I don't trust him one bit. I hope at least one of their kids grows up and exposes their family for what they truly are.