It strikes me that a lot, if not most, of SJ's patrons are people who yearn for past decades and are stuck in a sort of time warp. I don't mean in a historical period but they yearn for the past when women dressed up in glamorous dresses and plastered themselves with make-up while sitting at home waiting for their bread-winning husbands to come home and admire them. Women were not expected to have opinions and be intelligent, they just needed to look pretty and it didn't matter if they were airheads. They have not kept up with the modern world and hanker back to these past times and they see SJ and her SS as being part of that. I'm not saying there's anything wrong with liking past eras. I loved the designs and the culture in the sixties but I don't hanker after it now. Most of these patrons have very little real taste and seem to lack real world knowledge and education. They are getting the equivalent of a two or three episodes a week TV soap opera but it's real and they can actually communicate with the players and feel that they are part of it, becoming really excited about visiting LL and being filmed in an "episode". They probably fill their houses with the same sort of tablecloths and china that they see and will no doubt, buy the LL toile designs even though most of them have never been there. There's something really pathetic about it. They probably see SJ and SS as some sort of surrogate children who bring some glamorous excitement into their lives. They are to be pitied, I think!