Since I was bored I went through her Social Blade monthly Instagram follower stats as far back as 2019 (as far back as it will let me). Here's the figures:
2019: 412,728
2020: 157,312
2021: 40,568
2022: 5,548
She gained a staggeringly large amount of followers in 2019, with 95,090 of them gained in March, and a further 74,028 in April due to the birth of Focks. I know it's been said but he literally saved her platform.
By contrast, in the run up to Mally's birth she gained 32,898 followers with 26,803 of those in March alone. Since May she has consistently lost followers by the thousands. As of end of October, she has lost 30,154 followers, leaving her up by just 5,548. Considering her monthly average is anywhere between 3k - 7k lost, she's on track to hit a minus at the end of the year for the first time ever
Here's the breakdown for this year:
Jan: 493
Feb: 5,602
Mar: 26,803
Apr: 2,804
May: -3,670
Jun: -5,138
Jul: -6,006
Aug: -7,520
Sep: -4,025
Oct: -3,795
Nov: ?
Dec: ?
What are your predictions for Nov and Dec?