Sali turned her life, her opinions, and her literal face into a product to be marketed, sold, and consumed by the common people. Then shock horror she got consumer feedback on her product and as is the case for every product in existence, not everyone liked what she was selling. Even worse for Sali, her target market is becoming much more aware of her shady and manipulative selling practices, so are calling out the hypocrisies Sali as a brand practices. Some of the worst been:
Selling anti ageing products using her face as the product result but not disclosing medical treatments like Botox she really uses to look young.
Lying about existing brand relationships, free/heavily discounted gifts, and sponsorships in order to sell more products under the guise of an impartial review.
Further brand positioning as moral and community driven using a plagiarised charity initiative.
And now selling an anti bullying campaign as part of her brand positioning despite publicly bullying others to the point of victims losing work and sparking major depression. Not to mention, because I can never say it enough, threatening people with retribution in the form of a man convicted of assaulting minors and watching hard core child porn, that she is still publicly friends with!
Sali if you want to see less criticism on your brand, a life you chose to market for profit, take on the feedback and make some genuine changes.