That column. Dear me. So she's essentially recommending two services which would replace reading a 'beauty' column?
And both 'services' are completely disingenuous. Access to 'dermatologists, doctors and pharmacists' via sending in a photo for £20? We know how that's going to work, don't we... A sales person (no different to a counter sales person - I refuse to call them 'consultants' because it sounds like a medical consultant, ie a senior doctor) looks at your pic and then sends you whatever three+ step regime they need to shift. Anyone with skin that looks like it should be examined on Embarrassing Bodies gets their photo sent a derm who takes a two second look at the picture and then will recommend they go to a doctor.
The other service is only a sales person too. 'well-trained, experienced consultant' - they all look about 12 years old. What are they really going to know about my skin that I don't? Once again, women are encouraged to put their power in the hands of someone else. Are adult women really 'bewildered' by skincare as Sali believes? Because if they are, they probably shouldn't be trusted with responsible things like, ooh, the vote...?
Why does SH never actually recommend a dermatologist? It might cost £100-150, but it's the best money anyone can spend if they have a skin issue. They won't recommend expensive products, if they recommend products at all (in fact they are far more likely to say stop using anything other than a basic cleanser and moisturiser to help your skin). I guess it's because most of the beauty industry's 'skin issues' are actually 'normal aging'. Anything which genuinely needs a derm (rosacea, cystic acne, psoriasis etc) can't be treated with skincare alone and will probably need prescription items. Sags, bags and wrinkles are normal and there is nothing to treat. And I have never been recommended a French pharmacy brand or any brand by a derm.
Yes, bladder is full of steam today. Apologies!