She's almost at Meldrum levels of just pretending everything's normal, wittering on about her wisteria and early nights and just conveniently ignoring the fact that she's had an entire paid ad campaign wiped off her grid today. Nope nothing to see here folks, drama....what drama? Just an ordinary day, everything's still rosy at RVK HQ. I tell you between this #vitamingate and Meldrum, the influencer bubble is well and truly bursting.
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She is probably far from ok. That is money lost and a brand that will likely have blacklisted her...also, PRs talk about influencers so word might get around.
God I hope so
Brand damaging for both.....!
Thank you so much for sharing that. It has me thinking. When you buy a magazine it will be advertorial (this allows the cost of production) and that’s fine. For that advert there has been a professional ad team, production team of professional hairdressers, make up artists, nail technicians, lighting. There will be a professional photographer and creative team. There will be graphic designers. But that’s fine as it is a professional advert.
Standing on a beach hut steps in Norfolk clutching a tiny box of pregancy vitamins (that you never ingested) and calling it “work” is simply breathtaking.
I get that smaller companies do not have the glossy magazine budgets but really??
Someone granted that post as acceptable for RVK to post.
Gobsmacked
No problem.Thank you so much for sharing that. It has me thinking. When you buy a magazine it will be advertorial (this allows the cost of production) and that’s fine. For that advert there has been a professional ad team, production team of professional hairdressers, make up artists, nail technicians, lighting. There will be a professional photographer and creative team. There will be graphic designers. But that’s fine as it is a professional advert.
Standing on a beach hut steps in Norfolk clutching a tiny box of pregancy vitamins (that you never ingested) and calling it “work” is simply breathtaking.
I get that smaller companies do not have the glossy magazine budgets but really??
Someone granted that post as acceptable for RVK to post.
Gobsmacked
You're exactly right, when you look at an ad you know that you're being sold to within the bounds of advertising legalisation. That article also pointed out that these influencers have no clue whatsoever about the restrictions on them, which makes them almost dangerous to brands. If I were a brand I think I would cut my ties to these micro influencers as I'm sure I'd get sued for something, at some point.
This micro influencer trend will implode at some point.
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Let’s hope soNo problem.
You're exactly right when you look at an ad you know that you're being sold to within the bounds of advertising legalisation. That article also pointed out that these influencers have no clue whatsoever about the restrictions on them, which makes them almost dangerous to brands. If I were a brand I think I would cut my ties to these micro influencers as I'm sure I'd get sued for something, at some point.
This micro influencer trend will implode at some point.
A hurried freebie in her latest tack fest post
Also on stories...oh Jo Malone pleasssseeee send me a years supply of your limited edition fragrance which I could afford to buy myself
what the duck is she talking about? She doesn't want to buy a limited edition perfume as she'll never be able to buy it again? Oh boo hoo, poor Rebecca.
Wish I could view this but I can’t see her stories as she blocked me dammit
We shall keep you up to dateWish I could view this but I can’t see her stories as she blocked me dammit
(Or maybe read all about it on the ASA complaints site)
She is so weird. I bought a limited edition Jo Malone a few years ago - Wisteria and Violet - and it is SO beautiful. It came out like 5 years ago and I still have some left. I kept it in a dark drawer and it still smells good. She could buy a few bottles... as she says, "my husband earns 10 x more than yours ever will." Or whatever it was. Silly little girl.
Going to be interesting when she does this new blog post about the clothes she has bought. I thought they were all gifted. I can't believe she is buying more clothes anyway. What a farce. She's just buying for the sake of it now.I think she was making a point that she buys things herself.
Our RVK isn't worried about wastefulness or her carbon footprint is she? How cringe.
It will be a short blog post then if it contains items she has purchased
On the one hand she comes across as old and bland but on the other she comes across as terribly immature.
I still follow her but find her images dull and repetitive now.
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