Tbh I think Molly is just a standard clout chaser. From what I understand, she already had a following from her ED recovery channel, and now that she’s recovered from the ED she needs some new content and to expand her fan base a bit so is just using Ruby to get a leg up.
Also, Molly’s content is already very similar to what Ruby puts out (look at me vlogging my very easy middle class life, watch me sit and read a book in my lovely house in the home counties/west London, now I’m going to spend £12 on 1 latte and a croissant in this boujee cafe etc), but there’s only so far that can take you, so I reckon she’ll be trying to expand into some more academic / booktuby type content in the near future which she can use Ruby to help with too.