she’s never stricken me as generous. The only time I’ve seen her give a gift was to Charlotte and it was something she got for free AND a sponsored ad.
Niomi Smart #8 Joey bails, smart skin fail, pahhhfect life won't get you sales
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What a busy day... 
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She definitely hates spending money. I remember she used to turn off the heating in her flat, go away for a weekend and whinge about how freezing it was when she came back. I mean-tight or what???
The caption though -- "We couldn't find one reason not to [have champagne at 2pm on a Tuesday]" -- I can think of one you bleeping twit. A pandemic.What a busy day...
Her life is so depressing, genuinely would never ever want to be her ever!!!!
Look at me Joeyyyy-getting hammered on a Tuesday afternoon!! So classy.What a busy day...
Hey Niomi, self care is about actually taking a sip of the champagne, not just posing for a pic. Maybe if you actually let loose and drink alcohol on just one occasion, you wouldn’t feel the need to go out every single day.
i wonder how long the below comment will stay up hehe. (I'm glad that she kind of trapped herself into not being able to delete critical comments the other day by claiming she never deletes/doesn't know why she or her management would.)
the extent to which she is being tone deaf really amazes (appalls) me. such a slap in the face to all the already-exhausted frontline staff facing into an unimaginably difficult winter. they'd only love to go for a drink as if things were as normal and ""perfect"" as Niomi makes them out to be. this was someone who visited sick kids in hospital a couple of christmases ago handing out presents with some organisation if i recall correctly, she literally has no right to right to do any such thing again unless she gains a serious amount of perspective on ACTUAL health (and lack thereof) and wellness outside of her immensely privileged bubble.
the extent to which she is being tone deaf really amazes (appalls) me. such a slap in the face to all the already-exhausted frontline staff facing into an unimaginably difficult winter. they'd only love to go for a drink as if things were as normal and ""perfect"" as Niomi makes them out to be. this was someone who visited sick kids in hospital a couple of christmases ago handing out presents with some organisation if i recall correctly, she literally has no right to right to do any such thing again unless she gains a serious amount of perspective on ACTUAL health (and lack thereof) and wellness outside of her immensely privileged bubble.
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I’ve been bored of her for a long time. Now I am angry. She actually is a selfish clueless twit 
Influencers have always been out of touch, but in the current climate when people are losing jobs/having reduced salaries left right and centre it just strikes me as even more crass. Has she posted anything at all about donating to covid related issues/foodbanks?What a busy day...
So not only is she going to yoga classes and coffee shops galore, she’s also gone out for champagne with a pal, gone to another friends house for dinner and then went to the cinema.
But she cares about other people. Yeah right. How’s Granny Terrina? Is she feeling good?
But she cares about other people. Yeah right. How’s Granny Terrina? Is she feeling good?
I really hope she is not visiting her grandma
Isn’t her friend a photographer? So Niomi’s “work” was getting pictures of herself taken, in the middle of which she took a champagne break at 2pm?What a busy day...
Going through a nasty breakup and being a mess is okay, we’ve all been there. Being completely oblivious and inconsiderate to other people’s feelings is not.
She is so tone deaf, so entitled and just so out of touch with reality at this point. At least accept the fact that your “job” isn’t hard. I don’t grudge her for making so much money off of doing so little, but I HATE that she acts like she works as hard as everyone else. I cannot believe how stupid she sounds with every post. Has she always been this dumb?
We need to get her out of that parallel universe of hers asap. I mean nothing wrong withWhat a busy day...
but it is not a work day. Even in quotes 
The constant socialising with loads of different people is really getting on my nerves now. Appreciate this will probably be an unpopular opinion but eh 
during the pandemic women have had to give birth alone, have miscarriages alone, the elderly have died alone in care homes having not seen their families for months...oh, but Niomi is sad about her break up so Niomi gets to prance around London meeting loads of people, not social distancing and not wearing a mask. The woman is one of the most self-absorbed people I’ve ever come across, it’s truly laughable that she lauds herself as some kind of beacon of ethical behaviour.
during the pandemic women have had to give birth alone, have miscarriages alone, the elderly have died alone in care homes having not seen their families for months...oh, but Niomi is sad about her break up so Niomi gets to prance around London meeting loads of people, not social distancing and not wearing a mask. The woman is one of the most self-absorbed people I’ve ever come across, it’s truly laughable that she lauds herself as some kind of beacon of ethical behaviour.YES!!YES!!YES!!
Yes, they call it "shooting content". Because pretty pictures of yourself to post on instagram counts as "content", and Niomi thinks of herself as a "creative".
This is the same as Lydia Millen, she does the absolute minimum she can get away with, just opens gifted packages and swans around her ever-changing bungalow, being doted on by her two assistants and hen-pecked husband. She is in this position simply because she was there when Youtube became a thing and has the high-numbers because they've either forgot they subbed to her years ago, or they are paid-for followers. I want to like Niomi, but she really needs to take a break from social media and get her head and her heart together. Come back stronger and with more to offer.
God I hate it when they call themselves content creators! Like anyone who posts on Instagram is creating ~ content ~ just because mine is a photo of my cat and not taken by a professional photographer, ultimately they are both content on Instagram. Also ‘content creating’ obscures how much money they make from it, same with ‘influencer.’ Social media influencers are basically the Avon ladies of our generation tbh.
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