I can't even get through her insta captions let alone a whole newsletter
Someone will take pity on us and summarise it I’m sure perhaps we can do a roster?I can't even get through her insta captions let alone a whole newsletter
Especially right after that 50% off sale that she extended. She's not fooling anyone, she's not a small business owner gratefully giving a "treat" of a discount to her loyal followers. That's obviously a business move when stock isn't moving well enough and they're desperate to clear it out and take the least loss possible. She should just admit the market has shifted and it's not profitable anymore and so they're closing down, and she's excited about new projects.Does she really think she can fool her followers into believing that closing smartskin was totally her choice in order to “move forward, grow and evolve”? This announcement is really reminiscent of her announcement of the DJ break up - effectively saying that a beautiful chapter has come to an end, that it felt right at the time but she wasn’t on the right path, etc.
Wow, you’re right. I just checked. To be fair, the bulk of the debt is a loan from another one of her companies. So it’s all a bit fictional. She has used Fiona Brooke Limited to lend £160k to start the skin care business. What I’m wondering is if she’s closing down Dumb Skin Limited to offset a tax liability (which she can then potentially carry forward) in Fiona Brooke Limited. Fiona Brooke Limited actually has a decent amount of assets (surprisingly — anyone know what she’s loaded this business with?).I checked Companies House earlier and for 2022 smart skin was 160k in the red if I remember correctly (and can read the accounts properly )
I'm not good at reading balance sheets, but am I right in thinking that she is still involved in two companies, Fiona Brooke Limited and Smart Skincare Limited? Smart Skincare's 2023 balance sheet should be published soon and Fiona Brooke's balance sheet says she lost assets of 117k dollars this year? That's even better than seeing her follower numbers shrinkWow, you’re right. I just checked. To be fair, the bulk of the debt is a loan from another one of her companies. So it’s all a bit fictional. She has used Fiona Brooke Limited to lend £160k to start the skin care business. What I’m wondering is if she’s closing down Dumb Skin Limited to offset a tax liability (which she can then potentially carry forward) in Fiona Brooke Limited. Fiona Brooke Limited actually has a decent amount of assets (surprisingly — anyone know what she’s loaded this business with?).
I am very confident that she’s closing the skincare line to offset Fiona Brooke Limited. We’ll know for sure at the next set (ish) of reporting dates at Companies House. But there will definitely be some creative accounting. If she isn’t offsetting the tax liability then she’ll be finding a way to dividend out the equivalent loan amount tax free.
I think there’s more to this than just going on ‘feels’ and ‘closing a chapter’. The business has obviously failed (bc it’s bloody stupid). Tax year is looming, bills need to be paid and accounting advice has aligned with the stars.
She's trying to control the narrative, she failed at it and failed her team but made it look like some beachifuul enlightened decision that she made to better herself. And it worked on a lot of her viewers, now they are messaging her with congratulations.Does she really think she can fool her followers into believing that closing smartskin was totally her choice in order to “move forward, grow and evolve”? This announcement is really reminiscent of her announcement of the DJ break up - effectively saying that a beautiful chapter has come to an end, that it felt right at the time but she wasn’t on the right path, etc.
I signed up, so we’ll see what nuggets of eNliGhTeNeD DiviNe iNsPiraTioN she might have to offer. So it’ll probably be short. With more photos of her prayer hands, or her bikinis.I can't even get through her insta captions let alone a whole newsletter
A stunning selection right stunningly boring.I signed up, so we’ll see what nuggets of eNliGhTeNeD DiviNe iNsPiraTioN she might have to offer. So it’ll probably be short. With more photos of her prayer hands, or her bikinis.
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I'd love it if you won the Smartskin productsI signed up, so we’ll see what nuggets of eNliGhTeNeD DiviNe iNsPiraTioN she might have to offer. So it’ll probably be short. With more photos of her prayer hands, or her bikinis.
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That massive prize is so stingeyI signed up, so we’ll see what nuggets of eNliGhTeNeD DiviNe iNsPiraTioN she might have to offer. So it’ll probably be short. With more photos of her prayer hands, or her bikinis.
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Taking the hit for the rest of us.Truly selfless.I signed up, so we’ll see what nuggets of eNliGhTeNeD DiviNe iNsPiraTioN she might have to offer. So it’ll probably be short. With more photos of her prayer hands, or her bikinis.
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Yes, that's right -- she runs both companies. To be fair to her, this company (Fiona) is actually in decent shape. There's £655k of net assets (don't ask me how -- makes me wonder whether she holds property via this company). She captures two loans within this entity. One loan to Dumb Skin Limited and the other to a different entity she controls (I haven't figured out which yet but I will do some investigation to figure this out).I'm not good at reading balance sheets, but am I right in thinking that she is still involved in two companies, Fiona Brooke Limited and Smart Skincare Limited? Smart Skincare's 2023 balance sheet should be published soon and Fiona Brooke's balance sheet says she lost assets of 117k dollars this year? That's even better than seeing her follower numbers shrink
If she manifests hard enough she might be able to turn the unsold stock into hair flowers!I also don’t understand why it’s only one winner. She’d rather have the products destroyed and thrown away than gift it to 10-15 people?