Mrs Hinch #43 Nearly forgot to give it a mention, swipe up to pay for my extension

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Yes!! I was shocked at the wallpaper seams galore
 
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Daddy screwed boxes to the wall in the kitchen and Keith leaf has moved in there so things are changing......she's been very secretive about all the original rooms she's supposed to have kept?
Miss m is on the case
 
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We got Ronnie’s feet and a petulant reply of a nasty baby toy playing it’s tune!
 
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You would have to declare it. No company would randomly gift an item to an influencer without it being agreed that it will be shared. Otherwise they wouldn't do it as the company would loose out. Whether it's just been gifted or its been paid for it needs to be an AD. People try and sneakily get around it by saying "I've been gifted this and I'm under no obligation to share" to make it sound more relatable It's basically a lie, of course they've asked you to share the £2k sofa they've sent you. At the end of the day if someone sends you something and you do share it, it's advertisement.
 
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There’s no way she will decorate her whole house and then leave her old bedroom and Henry’s the way they are. No doubt she will wait a couple of weeks to look relatable and then pop up a surprise make over.
Gifted by Geoff the aged decorator who Is desperate to do it for her to show how his easylife products work if you know you know
 
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“Do you mean nugget”
“No nougat”
[emoji1787][emoji1787][emoji1787]
 
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Companies gift things to people all the time in the hope they feature. Mostly make up etc to beauty bloggers and I understand that is different to a sofa but if she has no obligation to post she should tag gifted and if she has agreed to post it should be tagged ad. I suppose we might not know if she’s using the correct one but the asa will surely check this somehow. I doubt she would risk doing the wrong one when so many people report her. Also if because mrs hinch has that sofa and 3 of her army buy it - they will have made their money back, and with something like a sofa, it’s inevitably going to ‘feature’ in her videos wether it be Henry lying on it, or her!
 

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Just a quick update on the eBay cookies. It's actually only 24 hours that they're stored. Don't need to be AS worried that we've inadvertently been funding her.

Screenshot from the eBay partnership network guide.
Ah ok. But i mean with the amount of swipe ups she does everyday, most people probably do click on at least one every 24 hours.
 
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I think even if it’s gifted you still have to say #gifted. It’s classed as gifted if there’s no obligation to post/show it. If there is it’s #ad
 
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I too am always wary if I piss them off I could be a missing person in under 7 minutes plus we have piglets so mama is super unpredictable
Could I bring my husband to visit your s ? No need to feed them beforehand and we won’t stay long ... only about 7 minutes

Anyone else notice she has had her nails in filled?
Me thinks she’s not advertised as she had to pay for it. All this love for Trace the other day was bogus shite .... I bet she’s buried under the extension . Prove us wrong Soph .... let’s see you supping prosecco with your ole mate Trace ....

Some more observations.... she “may” have a corner play area for Ronns in the lounge - then we get the “subtle” hint that he loves musical toys ...... wait for the gifted baby play corner musical activity centre play house contraption (grey of course) .... you heard it here first folks
 
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I also noticed that she said she had ‘no idea’ where to put anything, but the tv socket and satellite cable holes were clearly spotted on the left hand side I’m guessing corner sofa far right if you’re looking in from the garden and possibly a two seater or a chair. And plenty baskets!
 
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If it's shown in a video or photo, it has to be marked as #gifted or #ad for 12 months after the initial showing of it. If it's in the background it could be considered product placement. Influencers could get around the rules by strategically placing items in the background of videos or photos, that's why there is a requirement for it to be marked. So even when its not the main focus of a photo or video it has to be marked.
 
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Terrible layout. Why has she not put in a nice new kitchen at the back so she has a big open plan living area. She stated her dream was to have a big kitchen island ? Good luck selling if you ever want to move
She doesn't spend much time in kitchen so I guess there was no point
Because “featured” could be interpreted differently by people. It’s not black and white.


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I'ts a very grey area
 
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Why is it misleading?
Because “featured” could could mean any number of things.

One person from ASA told us that #ad and #gifted weren’t needed on background items that were only on screen for a few seconds as long as there was no attention drawn to the object, and it wasn’t mentioned. Then someone else contradicted them!
 
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Had a look at her sister in law's instagram and she was posting about the same cleaning products and tips and tricks in literally exactly the same style as Mrs Hinch back in 2017. She must be fuming
 
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