I think it’s to make it sound like she has loads of people contacting her, again to encourage engagement. But yes it is a sales technique.It’s her narcissistic personality. I did sales training based on the book ‘How to Win Friends and Influence People’ and in the book
Dale Carnegie said, “A person’s name is to that person, the sweetest, most important sound in any language.” He meant for us sales peeps to constantly use their name when addressing people, hence those irritating sales people constantly repeating your name but I’m afraid with Hinch, she ‘jast lavvvssss’ the sound of her own name.