Most if not all her collabs or ventures have been boring or underwhelming but she hypes them up, plus them photoshoots can be done anywhere. Soon this strategy her and Fran do won't work as Fiat 500 will have grown up and the next person to take Mollys place will come. She needs to think about what really makes her different because she soon will get lost amongst everyone else doing what she's doing. She only really pushes stuff she doesn't have to work hard or have a proper say in, beauty works, PLT and even filter, as she was more excited about the shoot and billboards than the product itself.