I think most people have been there, and theres a vulnerability about being a new mum which is why they target them. I can't say I've been influenced to buy via Instagram to buy big things but I can see how people have. Sitting up at 2am wondering if a sleepy head will get you a bit more sleep. Having a colicky baby who screams most of the evening and wondering if 'that' bottle will cure it. Feeling tit about yourself and thinking someone looks great in that £40 sweatshirt so wondering if it would make you look great too. A lot of new mums will try anything to make their life easier whether its hinch's ebay caddy or a cybex car seat. The vulnerability stretches into you don't want to feel like your baby doesn't have the best of the best, so £1000 on a credit card for a pram. Someones using childs farm 'and it really is the best!' so you feel like your child should have this miracle bubble bath. It goes on and on. If you've got PND or post natal anxiety alongside it it can be magnified.
So I don't think anyone should be ashamed. The influencing is ruthless and reaches people 24hrs a day, theres no escape and why it works so well. The people shoving it down our throats should feel ashamed, but they would rather make 5p from your swipe up for something that is useless/ unsafe/ will break in a week than care about how you feel.
So I don't think anyone should be ashamed. The influencing is ruthless and reaches people 24hrs a day, theres no escape and why it works so well. The people shoving it down our throats should feel ashamed, but they would rather make 5p from your swipe up for something that is useless/ unsafe/ will break in a week than care about how you feel.