I thought her PR products went to Gleam and then Gleam forwarded them on to her? If she is setting up a PO Box maybe she is leaving Gleam after all?
I don't think she will ever get kicked out from Gleam, they can always packaged her as the OG. They also packaged her in group like the razor deal, she didn't get the deal alone, she is part of the gang that all got the same deal. Same as HF.
They can also sell her 'working mum' persona like she is still a lifestyle blogger despite having a baby.
I think company don't do their due-diligence enough and don't vet through all the influencers that Gleam push to them. They should hire us Tattler as advisor lol!
I do agree that she has no USP, 100% they should dump her though...
Regarding the PO box, I think pre-Covid,
tit was sent to Gleam (fan mail or company that doesn't have prior contact with her) or
tit get sent to her mum (for companies that she trusts) because she is little celebrity remember? She mentioned before that her mum was handling her PR
tit. Since her parents her moving, she has no choice but to set up a PO Box? That is my guess