I'm not sure why I just can't look away from this family. I want to stop watching —it's actually really sad that a couple who have everything going for them (marriage, beautiful daughter, great families, lovely house, access to a holiday home, etc) can still come across so dissatisfied and petty. I want to believe we're all just reading in to things too much. With Sarah posting how she's living her dream life, why is it so impossible for us to believe her? Maybe it's the stark contrast to Jim's post that said his best life was in his previous marriage, years before he'd met her or they had Margot. Maybe it's the fact Sarah posted accusations of Tanya cheating, years after they'd broken up. Maybe it's Jim's bizarre tone as he talks about 'the sage I grew for you'. Even when he posts compilations of his family life, I can just imagine the only reason he uploaded the video was because Sarah showed him it and then sulked until he did.
I think the fact that Tanya is just so unbothered by them that they haven't ever been alluded to in any of her content makes their behaviour seem even more bizarre.
It really feels like they don't have any direction in their lives other than 'against Tanya'. They're clinging on to the hope of being influencers but can't even get to 1000 followers on a new TikTok account they've been promoting. They've amassed the same amount any ordinary couple would be likely to get from family and friends. And that's because that's all they are really — an ordinary couple. A very fortunate one, but not celebrities. Only known for Jim's past. I think that's why he references it so much — his past is the only thing that gets him any engagement. And rather than choose a new direction for the future he is just trying to recreate the past. Maybe one reason he's so bitter about Tanya is because he's deluded enough to believe that if only people didn't think he was the bad guy in their marriage (which she never said he was) he would be more popular. I did used to think that maybe Sarah would be happy to live a normal life but it seems she's the one pushing for their Vlogmas and TikTok. Maybe she's come to realise that Jim will never move on unless he gets more attention than he did before. Which he's unlikely ever to do.
I feel bad for watching and being critical of a couple who are clearly struggling to find happiness, but at the same time they keep pushing more and more content out into the world and it serves as a reminder that no matter how much money you have, how much you are loved, how much you have going for you, it's always possible to be unhappy if you're always comparing yourself to others or yearning for the past. At some point you have to choose to be happy.