This might sound pedantic and I honestly don't mind what title is used, but he is literally producing "basement content" (i.e. literally from his basement) and that was the basis of my pun. I'm not sure he's
literally producing "bargain basement content" in quite the same way. Figuratively, he definitely is
. I might be overthinking it
.
Our thread starters are all far better with words than me, so I will leave it in their capable hands - either way is fine with me!