If you compare Erim’s hair to people like Negin Marsalehi (founder of Gisou hair oil) or Lale Temori (user of Fable and Mane hair oil and shampoo), you realise Erim’s hair is extremely limp, flat and fine.
Granted Negin and Lale can most likely thank genetics for their beautiful hair, it’s concerning to see that Erim’s oil
at best only provides length and shine (and even then that’s to some people not all). ByErim appears to do absolutely nothing in terms of thickness, volume and overall quality of hair. If it did, Erim should have hair like Negin and Lale by now as she’s been using ByErim for years. Erim may have long hair but her actual hair quality is clearly very poor which raises questions about the standard of her product.
I actually have a bottle of ByErim and some of my friends/family do as well and, aside from our hair growing a little bit faster than usual, it really hasn’t done much. A standard £4 bottle of coconut oil/black seed oil etc would have had the same effect.
This is just an observation about ByErim, I’m not really invested in what people think about her as a person.