I think when someone makes their living from ‘influencing’ it will automatically and legitimately encourage remarks/opinions about a persons lifestyle, this naturally reflects in their appearance. The two do go hand in hand, very much so in Emma’s case.
She’s lazy because she has no energy due to her obesity and her content continues to decline because she’s not doing anything about it.
If she was really ‘bossing it’ in her current state then fair enough, but she isn’t. she wouldn’t be constantly napping , moaning, failing to manage her diabetes, saying she has a chest infection when it was just a sniffle etc if she was really a shining example of being an efficient and make every second count girl-boss.