So I am of two minds when it comes to this. Fashion in and of itself is classist (and racist), but it’s also a business that is targeted to an aspirational (re: middle class) audience. The people who run these houses know that what sells are the cosmetics and leather goods (which also tend to be their “cheapest” and entry level products)...RTW only make a fraction of most fashion houses’ sales.
I definitely think Chanel has been trying to change their customer base, but it wasn’t that long ago that their classic flaps were less than $3K and a lot of their small leather goods were priced relatively the same as LV and Gucci. Maybe I’m old, but I do remember when Chanel was in outlets and a couple of their seasonal bags went on sale. Chanel stopped doing that less than 15 years ago and it was around the time they started doing these obscene price hikes...they’ve always done price increases, but not with the frequency and percentage they do now.
I guess my point is...if they didn’t want middle class people to own them, they shouldn’t have marketed to them in the first place. It’s a joke if they think they were ever “exclusive” when they have been catering to an aspirational audience for years.
Also there are a lot of true luxury brands that offer bespoke and are specifically catered to the rich (re: Pickett and April in Paris). I’ve actually looked at a couple of them, not because I want to buy but I wanted to see how the prices compared to fashion brands like Chanel and Hermes. I was surprised how much less expensive they were. Clearly there is a marketing element to these obscene price points in a lot of these famous brands.
Anyway, going back to what people
should buy vs not buy. I think it’s a huge problem if someone is constantly flipping handbags to give off an image of wealth...a lot of Youtubers do this and I think it’s a reflection of a shopping addiction more than anything. Otherwise if someone has to scrimp to save for a bag they’ve always wanted for years and is pretty diligent with taking care of their expenses...it’s not really my problem...?
![Woman shrugging :woman_shrugging: 🤷♀️](https://cdn.jsdelivr.net/gh/joypixels/emoji-assets@5.0/png/64/1f937-2640.png)
I’d be a hypocrite if I felt otherwise.
ETA: I realize how poorly written a lot of this is but I hope that makes sense! Been running low on sleep this entire week.
![Rolling on the floor laughing :rofl: 🤣](https://cdn.jsdelivr.net/gh/joypixels/emoji-assets@5.0/png/64/1f923.png)