Can someone explain the affiliate linking/cookies to me? I see it mentioned but am not clear how it works and how they would be paid for future purchases.
Also, does anyone remember a few years back when she was in hospital for over a month? Does anyone remember what that was for?
The cookies on your browser will store any website data you consent to e.g login and password details, what’s in your shopping basket, or any searches you have done on a website that you visit for future use (unless you manually clear them). For example, if you search “iPad deals”, you’re likely to notice targeted ads for this and similar products as part of any adverts you see on websites after you’ve performed this search. That’s because the cookies have saved that information for most likely the next 30 days.
Affiliate links are referral links to websites and products that are commission based. Traditional commission is usually a percentage of the revenue the brand makes on each sale (or referral). There are other commission models that can be used though e.g cost per click (CPC) and cost per thousand impressions (CPM) and others. An example of CPM would be if DV linked one of the dildo candles, even if no one buys it, if 1000 people swipe up to view the site, she could still make money if the commission type is CPM.
Cookies therefore aid the affiliate revenue process because if I swipe up to view one of Dani’s aff links, that link / website data will be stored on my browser via the cookies, most likely for 30 days. Which means if during those 30 days -if I don’t clear my cookies- any purchases I make on that site (for example, Amazon), DV would make a commission on that purchase, even if it’s not the item she linked
This is where they get greedy! As an example: if Dani puts an aff link to Amazon for a hot water bottle that costs £20 and I swipe up to view it but don’t buy it then close the link down, the cookie data stores the affiliate link. 5 days later I log in to Amazon and buy for example ... a £900 TV, Dani makes money off that £900!
Hence, the greediness. Aff marketing is highly lucrative— in 2017 the industry was estimated to be worth £1.3B.
CLEAR YOUR COOKIES
edited for typos, obv