Thank you @ GiftedNotFree
So if they show anything they have bought themselves is that classed as an AD as they are showing it on a post or live ? Lots of them seem to do the whole I was in B&M and I picked this up etc...that's advertising surely?
Or do they only have to add a caption if its gifted or PR sample ?
I've seen some hilarious ones recently banging on about supporting local businesses etc ..the item they are then showing has been ' kindly gifted' to them ! Soo we are expected to part with money but they haven't paid anything because the stuff is gifted! Hmmm !
So if they show anything they have bought themselves is that classed as an AD as they are showing it on a post or live ? Lots of them seem to do the whole I was in B&M and I picked this up etc...that's advertising surely?
Or do they only have to add a caption if its gifted or PR sample ?
I've seen some hilarious ones recently banging on about supporting local businesses etc ..the item they are then showing has been ' kindly gifted' to them ! Soo we are expected to part with money but they haven't paid anything because the stuff is gifted! Hmmm !