He said in the episode where someone is “hacking Instagram” that he has no money ....
I’m guessing his plan is to use this ‘competition’ to get 1million followers. He did say that’s what it was for as he’d seen doing giveaways was the way to grow your channel. I’m guessing the prize isn’t given until/unless he gets that. Really there should be terms and conditions outlining when the cut off is etc I’d imagine?
So by the time he’s got 1million followers imagine the ad Revenue he’s raked in. Which will then cover the £10,000
Also, if he gets a million followers he’ll be able to approach brands and get deals that way too.
He might be an absolute creep but I don’t think he’s stupid, remember he’s also got his millionaire brother who is a businessman and will know exactly how to make money.
The stupid Dubai raffle was clever of him too. £10 a ticket and if you sell 1000 tickets £10k.... buy a £3k holiday and pocket the rest.
If you sell 5000 that’s £50k buy a luxury £10k holiday for the winner and you’ve still made £40k plus the good publicity of giving them a £10k holiday meaning you can do the same again.
If you barely sell any and don’t give away the holiday. How many people are going to be spending time and effort getting £10 back