I can’t deal. The trade mark big wide legged, flat footed jump
. The sort of furry poncho thing
. The awkward struggling with the Christmas planner
. It’s 3 months before Christmas. I would be concerned for someone who was already displaying Christmas tat around their house, writing in a planner with a Santa hat stuck on their head. This is NOT aspirational in any shape or form
These brands need to understand better how social media work. There is a large cohort that follow down to prurient nosiness (no problem with that) or for comedy reasons. They are NOT going to be influenced to buy stuff from Studio. The true marker is what engagement these “influencers” have and from whom - they are the people who are going to possibly buy. Most of Sarah’s interaction is from other C grade influencers. So are they all going to buy stuff from Studio?! It’s like a gigantic tax deductible tat buying pyramid scheme