Sarah knows her time as a slimming account is up, she is not inspiring as a slimming world leader and her groups are barely making enough money to live on. She was making a fortune over lockdown with her zoom groups but spent all of the money and those zoom members forgot about her once they were no longer at home bored.
She sees that Julie has gotten to 100k and is getting a lot of collabs, and apparently she is very jealous of her and how she has effortlessly done this despite the obvious medical neglect of her son.
Her and Keith were all plans to change the page to be more family oriented, she was to become pregnant and share that journey and Keith would feature more and do #ad for men's clothes etc but then it was revealed that Keith is a vile bigot with disgusting views. Instead of addressing the tweets and moving on, Sarah made the huge mistake of patronising childless women and the perfect family page was gone.
Now she is trying the IVF angle, she had so many plans, Therapie were possibly going to collab with her, she was going to stay in hotels and Collab with them about their pamper facilities and healthy food options, they were to get a jeep for the journeys and she would advertise how easy it was to access Therapie if you were not form Leinster.
None of that materialised because of how unlikeable she is and how the tweets remain around their neck, she is seriously struggling to get to 50k and apparently all Keith is thinking about is buying a house to make some money from and as an escape route if he needs it!