I appreciate this sentiment. But I think it's quite insulting to anyone who has studied, worked and put in the real hard slog to become successful in media/advertising when grade A nobodies like Olivia flash their bits on TV and all of a sudden we're supposed to consider them marketing professionals.
Believe me i don't think shes a professional
quite the opposite. (irrelevant side note; i have a marketing degree I've never properly used).
But she is an advertiser who need to be more honest about it if she wants to survive, and it is her job.
I don't know why people find the free stuff annoying though? Would you really want half of that tat, that weird tray on her sofa.... imagine not being able to buy that for yourself, or just accepting that weird object for the sake of having something to talk about for 0.5 seconds? It's a sad existence. She has all this rubbish because they can't afford to furnish and decorate their house on their income which is pathetic considering what she is trying to portray publicly (and it does make you wonder what the banks were thinking). She admitted they couldn't afford the tom shaker kitchen she would have actually wanted on her stories one day, I actually facepalmed watching it. So unprofessional mentioning a alternative kitchen supplier she would have actually wanted to use, plus the ungrateful attitude
hardly 'buy howdens' was it!
But i guess more generally it's an attempt to convince every one else they need more; they need to redecorate their house every 2 years, eat out twice a week and order a takeaway at least two other nights, 5 holidays a year and a new wardrobe delivery every other day. And that is whats damaging about it for young people, normalising consumerism that the influencers themselves don't even pay for. It just encourages debt. It's like the worst of capitalism on one very addictive platform.
Just be smug half of what you see doesn't pay her bills, it just fills her vapid time. A free tin of bread isn't going to pay her mortgage just make her feel important, likewise free beauty treatments don't pay her mortgage or give her any money to do they stuff she wants to do either. Like
@Lollipop19 says you just have to chose not to buy into it. Don't follow the click through links, don't buy boohoo clothes, don't buy her own brand clothing. One day the ground is going to fall out from her her feet when all of this stops being an industry and she can't afford her lifestyle that exploits normal working people. At some point companies will stop sending them freebies or paying them to advertise (a friend of mine who is an influencer manager said contracts have dried up since the start of lockdown, everything left is like barrel scraping 'teach you how to invest' or fake ipod headphones/iwatches), their houses will start to look tired and dated because of the replace-replace culture they helped fuel, they're so tied up in their own comparison culture they'll panic and borrow money they can't repay to spend on nothing worth anything to try to stay relevant. Then they'll lose it all; the houses, cars and everything else (including the marriage most likely). Look at Katie Price, Kerry Katona, and half of the early big brother stars that made a lot of money from hello and okay magazine interviews who have since gone bankrupt. They're all the irrelevant 00's versions of these people.
edit; Tom Howley shaker style kitchen. I've also corrected a few spelling/grammar general cohesion errors. My fingers moving as fast as my brain was going and the results were patchy when i read i back